Results 291 to 300 of about 6,056,554 (388)
Journal of Consumer Behaviour, EarlyView.ABSTRACT In the retail context, consumers frequently choose between national brands and private labels. This poses a strategic challenge for companies: how to optimally configure their marketing mix to effectively align with consumer preferences through pricing strategies, promotional activities, or assortment adjustments?
Philipp Brüggemann, Rainer Olbrich
wiley +1 more source
A Study on the Shoplifting Behavior and Its Influencing Factors in the Retail Shop
, 2013 Jungkoo Noh
openalex +1 more source
Online Retail Sales Events: Scale Development and Validation
Journal of Consumer Behaviour, EarlyView.ABSTRACT Online Retail Sales Events (ORSE) like Amazon's Prime Day have become an extension of physical retail sales events (PRSE), like Black Friday and Boxing Day sales. Despite the growth of ORSE globally, no comprehensive tool has been developed to measure the behavior of consumers who participate in these events, thus limiting empirical ...
Sharon Sutherland +3 more
wiley +1 more source
Examining Gender and Cultural Influences on Customer Emotions
Journal of Consumer Behaviour, EarlyView.ABSTRACT Understanding consumer emotional experiences on e‐commerce platforms is crucial for businesses seeking to enhance customer engagement and personalization. Recent research has demonstrated that these experiences are more intricate and diverse than previously examined, encompassing a wider range of discrete emotions and spanning multiple ...
Vinh Truong
wiley +1 more source
How Traumatic Violence Permanently Changes Shopping Behavior.
Front Psychol, 2016 Sigirci O, Rockmore M, Wansink B.
europepmc +1 more source
Portrait of an Online Shopper: Understanding and Predicting Consumer Behavior
, 2015 Farshad Kooti +5 more
openalex +2 more sources
Categorization and Labeling of Red Variations in Lip Makeup
Color Research &Application, EarlyView.ABSTRACT The color cosmetic industry lacks a standardized and universally accepted system for practical color communication, posing significant challenges. This study addresses these challenges by categorizing and labeling variations of red in lip makeup.
Boram Kim +3 more
wiley +1 more source
An Exploratory Study of Factors Affecting Overseas Online Shopping Behavior in Korea
, 2015 Bokhee Yu, Myungsu Chae
openalex +2 more sources
Clinical Pharmacology in Drug Development, EarlyView.Abstract TAK‐071 is a novel muscarinic M1 positive allosteric modulator under investigation for the treatment of cognitive impairment and falls associated with Parkinson disease (PD). This study evaluated population pharmacokinetics of TAK‐071 following single (1‐160 mg) and multiple (3‐15 mg once daily) oral‐dose TAK‐071 in 112 healthy participants ...
Hongxia Jia +8 more
wiley +1 more source