Antecedents and outcome of omnichannel shopping intention: A study in Ho Chi Minh City
Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanhOmnichannel retailing is becoming increasingly important due to market changes. This approach enhances business performance and creates a solid competitive advantage. To identify factors influencing omnichannel shopping intention and omnichannel shopping
Cao Quốc Việt, Tô Lê Minh Thanh
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Outsourcing Salespeople in Building Arousal towards Retail Buying [PDF]
Strategy of outsourcing salespeople (sales promoters) to prospect the customers through inter-personal communication and develop pre-purchase arousal for products and services is being increasingly employed by the manufacturing and marketing firms. Sales
Rajagopal
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PENGARUH SHOPPING LIFE STYLE, FASHION INVOLVEMENT DAN HEDONIC SHOPPING VALUE TERHADAP IMPULSIVE BUYING BEHAVIOUR [PDF]
, 2015 Keputusan pembelian yang dilakukan tanpa rencana dikenal dengan istilah impulsive buying. Perilaku pembelian impulsif yang dilakukan konsumen merupakan sebuah tindakan yang menguntungkan perusahaan.
Setiawan, Rezha Dewangga
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Who Does the Shopping? German time-use evidence, 1996-2009
, 2017 The labor force participation rate of women and men in industrialized countries is converging, but disparities in participation in unpaid activities nevertheless remain.
Procher, Vivien, Vance, Colin
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Few determinants of compulsive buying of youth in Pakistan [PDF]
Consumer compulsive buying has been an important area of study in consumer behavior research. The goal of this study was to determine the effect of factors like age, tendency to spend, post purchase guilt, drive to spend compulsively, feeling about ...
Salaria, Dr Rashid, Saleem, Salman
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The Shopping Behavior of International Students in Poland during COVID-19 Pandemic. [PDF]
Int J Environ Res Public Health, 2022 Szlachciuk J +4 more
europepmc +1 more source
ONLINE APPAREL SHOPPING BEHAVIOUR: A CASE OF MILLENNIAL WOMEN FROM KWAZULU-NATAL
Management & MarketingThe research examined millennial women's online apparel shopping behaviour from KwaZulu-Natal. It utilised a quantitative and exploratory research approach.
Mamoleko Leseli MOLEKO +2 more
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An empirical assessment of online shopping behavior among Saudi college students: applying SEM
Cogent Business & ManagementPurpose In such a volatile environment, it is difficult to understand customer behavior, especially in online market scenarios, and understanding this area is critical for developing online retailers’ strategies. In the Kingdom of Saudi Arabia (KSA), the
Syed Khusro Chishty, Sonia Sayari
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RETAIL FOOD STORE EMPLOYEE INFLUENCE ON CUSTOMER SHOPPING BEHAVIOR [PDF]
Retail food store employees presumably improve the level of satisfaction customers realize during a shopping trip. A review of the literature revealed few significant contributions supporting or refuting this contention.
Krueckeberg, Harry F.
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Pengaruh Promosi Penjualan Akhir Pekan (JSM) Berupa Diskon Harga, Beli 1 Gratis 1, Dan Sampel Gratis Terhadap Perilaku Belanja Konsumen Di Ritel Modern. [PDF]
, 2017 The purpose of this study is to analyze the influence of weekend sales promotion (JSM), which is rampant done by retailers to change consumer spending behavior.
Clara, Catharina
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