Results 101 to 110 of about 1,375 (125)
PENGARUH KREDIBILITAS DANKEPRIBADIAN SELEBRITI ENDORSER TERHADAP SIKAP PEMIRSA IKLAN (STUDI KASUS PADA IKLAN PELEMBAB L’OREAL PARISDI TELEVISI) Oleh: Rinda Meika Ramadani NIM.06408144007 ABSTRAK Penelitian ini bertujuan untuk mengetahui: (1) pengaruh ...
Ramadani Rinda Meika, Rinda
core
Sikap remaja mengenai iklan kondom
Dunia periklanan berkembang pesat sesuai dengan perkembangan media massa. Televisi menjadi media periklanan yang favorit karena kemampuan audio dan visual.
Siahaya, Astrella Vania
core
Grup perusahaan GlaxoSmithKline memiliki strategi periklanan produk pasta gigi sensitif Sensodyne, salah satu bentuk strateginya adalah dengan menggunakan endorser yang berasal dari karyawan eksekutifnya sendiri. Tujuan penelitian ini untuk mengetahui
Rahmah, Nikmatur
core
Penelitian ini merupakan penelitian kuantitatif dengan judul “Pengaruh Strategi Pemasaran Judi Online terhadap Sikap dan Perilaku Judi Online pada Mahasiswa (Analisis dengan Pendekatan TPB)”.
HANDOKO, Pandu
core
SIKAP WARGA RW 028 TAMAN WISMA ASRI TERHADAP TAYANGAN IKLAN TELEVISI PUREIT PEMURNI AIR MINUM
openaire +1 more source
Some of the next articles are maybe not open access.
Related searches:
Related searches:
ARZUSIN
The adoption of AI auto-labeling by TikTok since 2024 has established transparency in AI use as a new standard in digital advertising; however, its impact on consumer responses, particularly for hedonic products that are sensitive to warmth and authenticity, remains insufficiently understood.
Muhammad Dharma Tuah Putra Nasution +2 more
exaly +2 more sources
The adoption of AI auto-labeling by TikTok since 2024 has established transparency in AI use as a new standard in digital advertising; however, its impact on consumer responses, particularly for hedonic products that are sensitive to warmth and authenticity, remains insufficiently understood.
Muhammad Dharma Tuah Putra Nasution +2 more
exaly +2 more sources
Pengaruh Pesan Iklan di Instagram terhadap Sikap Followers pada Produk
Jurnal Inovasi KomunikasiABSTRACT Flip diversity cannot be separated from the fashion trends of the past. Blues Sandals as one of Bandung's local fashion brands uses Instagram to market its products through advertising activities. The purpose of this study was to determine the influence of advertising messages on Instagram toward the attitude of followers on the product.
exaly +2 more sources
PENGARUH BRAND AMBASSADOR, SIKAP IKLAN, SIKAP TERHADAP IKLAN TERHADAP NIAT MEMBELI SABUN PENCUCI MUKA GARNIER MAN GARNIER MAN (Studi pada Mahasiswa Fakultas Ekonomi Universitas Andalas) [PDF]
Penelitian ini bertujuan untuk mengetahui bagaimana keterkaitan antara variabel Brand Ambassador, variabel pesan iklan, variabel sikap terhadap iklan terhadap variabel niat membeli. Sampel penelitian ini sebanyak 125 responden diambil dengan menggunakan teknik convenience sampling.
WANOKFA, PABANA HELVIN +1 more
openaire +1 more source
IMPAK JEJAK KAKI DIGITAL DAN IKLAN RAMALAN TERHADAP SIKAP DAN TINGKAH LAKU PEMBELI
Asian People Journal (APJ), 2022Abstract: Predictive advertising is a marketing strategy used by marketers to attract consumers to their products and services. This strategy allows users to receive ads about a product or brand that they are interested in through the digital footprint that they have left behind. This is common in our society.
Nur Atikah A Rahman, Pei Yun Yeoh
openaire +1 more source

