Results 71 to 80 of about 137,544 (106)

ANALISIS FAKTOR–FAKTOR YANG DIPERTIMBANGKAN KONSUMEN KOSMETIKA DALAM KEPUTUSAN PEMBELIAN PRODUK PEMUTIH WAJAH

open access: yesWacana: Jurnal Sosial dan Humaniora, 2012
ABSTRAK   Penelitian ini dilatar belakangi oleh keinginan wanita tampil lebih cantik dengan kulit yang putih dan bersih, sehingga muncul produk kosmetika pemutih wajah.
Indarti - -   +2 more
doaj  

PENGARUH PENGETAHUAN MEREK, PERSEPSI KUALITAS DAN INOVASI KONSUMEN TERHADAP SIKAP PADA PERLUASAN MEREK DETTOL DAN LIFEBUOY DI TIP TOP RAWAMANGUN

open access: yesJurnal Riset Manajemen Sains Indonesia, 2014
The purpose of the research are to describe brand knowledge, perceived quality and consumer innovativeness toward brand extension attitude, to test the influence of brand knowledge toward brand extension attitude, to test the influence of perceived ...
Mohammad Rizan   +2 more
doaj  

ANALISA KREDIBILITAS ENDORSER SOCIAL MEDIA TERHADAP PURCHASE INTENTION DENGAN MEDIASI BRAND IMAGE DAN ATTITUDE

open access: yesEquilibrium: Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi
ABSTRAK Perkembangan teknologi yang semakin pesat memudahkan masyarakat dalam berbagai aspek kehidupan. Media sosial adalah hasil dari perkembangan teknologi yang digunakan dalam kegiatan sehari-hari.
Edy Yulianto Putra   +2 more
doaj   +1 more source

Neo-Ahl Al-Hadîts In Contemporary Islamic Legal Thought: The Influence of Nâshir al-Dîn al-Albânî in the Salafist Movement in Indonesia

open access: yesJurnal Madania
Nâshîr al-Dîn al-Albânî is one of the most influential figure in the contemporary Salafist movement, alongside Bin Bâz and Uthaymin. This article will discuss the influence of Nasir al-Din al-Albâni on Indonesian Salafi Islamic legal thought.
Afwan Faizin
doaj   +1 more source

ANALISIS SIKAP KONSUMEN TERHADAP ATRIBUT SABUN MANDI BIASA DI KOTA YOGYAKARTA (Studi Pada Merek LUX dan GIV)

open access: yesWacana: Jurnal Sosial dan Humaniora, 2012
The study has as its rationale the fact that there are numerous brands of bath soap in the market. The changes of consumer behavior, which influenced by the economy crisis occurred in Indonesia, has suppressed the producers to readjust their marketing ...
Ibrahim - -, Agus - Suman, Ubud - Salim
doaj  

ANALISIS SIKAP KONSUMEN TERHADAP ATRIBUT SABUN MANDI (Studi Pada Sabun Mandi Merek Lux dan Giv Di Kota Malang)

open access: yesWacana: Jurnal Sosial dan Humaniora, 2012
The study has as its rationale the fact that there are numerous  brands of bath soap in the market. The changes of consumer behavior, which influenced by the economy crisis occurred in the Indonesia, has suppressed the producers to readjust their ...
Hence Izhar   +2 more
doaj  

PENGARUH KUALITAS INFORMASI PADA SIKAP TERHADAP MEREK HEXA IMAGES

Arthavidya Jurnal Ilmiah Ekonomi, 2021
This study examines the influences of information quality and attitude toward brand. This study uses Hexa Images as the object of the study. Hexa Images is a multimedia services company especially for Wedding project.
Putri Budi Sulistiani
semanticscholar   +1 more source

Bisakah Vlogger Membantu Membangun Kesadaran Merek?Dampak Vlogger Pada Sikap Pelanggan Terhadap Merek Iklan dan Pembelian

Jurnal Manajemen Bisnis Eka Prasetya : Penelitian Ilmu Manajemen
This research departs from the large number of social media users as a means for carrying out marketing activities. And it also aims to explore the impact of vloggers on customer interest in the products being marketed.
Ade Yusi Pamukas, Sumar
semanticscholar   +1 more source

Dampak Rebranding Twitter Menjadi X terhadap Loyalitas Merek: Peran Mediasi Sikap Konsumen dan Moderasi Keunikan Merek

Jurnal sosial dan sains
Salah satu merek di dunia digital yang baru-baru ini menjalani proses rebranding adalah aplikasi X, yang sebelumnya dikenal dengan nama Twitter. Perubahan ini ditandai dengan penggantian logo dan nama platform menjadi 'X', menggunakan logo berbentuk ...
I. Wijayanti, Rani Kirana
semanticscholar   +1 more source

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