Results 111 to 120 of about 116,180 (297)

Social media marketing—Rise of social media influencer marketing and Instagram

open access: yesJournal of Infrastructure Policy and Development
This research examines the rise of influencer marketing via Instagram celebrities and determines the impact of different variables such as social presence, brand attitude and trustworthiness on Jordanian local brand evaluation. The study examined the rise of social media influencer marketing and new Instagram celebrities, along with mechanisms that ...
openaire   +1 more source

WebMarP: A Web-enabled hybrid intelligent system for evaluating marketing, social media marketing, digital marketing and e-commence performance

open access: yes, 2012
A Web-enabled hybrid intelligent system for evaluating marketing, social media marketing, digital marketing and e-commence ...
Li, Shuliang, Li, J.Z.
core  

Efficient Electrocatalytic Conversion of CO2 to Pure Formic Acid Solutions via Strain‐Engineered Bismuth Nanosheets

open access: yesAdvanced Science, EarlyView.
Tensile‐strained bismuth nanosheets (TS‐BiNs) achieve a formate Faradaic efficiency of 92% at −1000 mA cm−2 and enable stable production of pure formic acid (HCOOH) in a solid‐state electrolyte reactor. Theoretical calculations reveal that the introduced strain lowers the energy barrier for *OCHO intermediate formation, fundamentally enhancing the ...
Shiqi Li   +16 more
wiley   +1 more source

Investigating marketing managers' perspectives on social media in Chile

open access: yes, 2015
Social media has reached global proportions, yet little is known about firms’ engagement with \ud these Web 2.0 technologies in emerging markets within Latin America.
Bianchi, Constanza, Andrews, Lynda
core   +1 more source

Faster and Durable: A Cell‐to‐System Validation of a Low‐Degradation Fast‐Charge Protocol for Li‐Ion Batteries

open access: yesAdvanced Science, EarlyView.
A physics‐based framework resolving graphite phase‐separation dynamics establishes a predictive, degradation‐aware fast‐charging methodology for commercial Li‐ion batteries. The resulting model‐informed protocol achieves 20%–80% state‐of‐charge in 14 min while matching the long‐term degradation of a commercial 25‐minute EV strategy.
Marco Lagnoni   +10 more
wiley   +1 more source

Environmental Insights and Sustainability Opportunities for Scaled‐Up MXene Production Without Etching

open access: yesAdvanced Science, EarlyView.
Through a systematic and comprehensive analysis of the environmental impacts for the emerging MXene synthesis pathways, this study presents process transformation and optimization opportunities for low‐carbon MXene production from laboratory to industrial scales.
Yushuai Huang   +6 more
wiley   +1 more source

Social media classifications for impactful marketing

open access: yes, 2022
Social media usage and applications are on the upsurge. Marketers must synchronize advertising content, consumer profile and social media applications for impactful advertising.
Maseke, Bernardus Franco
core  

Natural Resistance to Ovarian Hyperstimulation Syndrome in Estrildid Finches Reveals Macrophage GPR183 as a Potential Therapeutic Target

open access: yesAdvanced Science, EarlyView.
Ovarian macrophage depletion reverses OHSS resistance in estrildid finches and exacerbates OHSS symptoms in rats. Activating macrophage GPR183 alleviates OHSS by reducing pro‐inflammatory factors, increasing immunomodulatory molecules, remodeling CD44/SDC4‐mediated communication, and restoring immune homeostasis.
Xiaofei Yan   +11 more
wiley   +1 more source

The effect of social media marketing on brand loyalty in the hospitality industry in Zimbabwe: the moderating role of age

open access: yesCogent Business & Management
Building and maintaining brand loyalty is crucial for every organisation in such competitive business environment and organisations in the hospitality industry are not spared.
Wilbert Manyanga   +3 more
doaj   +1 more source

University-Sponsored Social Media Outlets

open access: yes, 2013
Information ...
Marketing and Media
core  

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