Results 221 to 230 of about 55,008 (249)

Social Media-Marketing

2016
Alexandra Köhler, Mirko Gründer
openaire   +2 more sources

Social Media Marketing

2020
Vor dem Hintergrund der wachsenden Bedeutung von Social Media für das Marketing von Unternehmen werden in diesem Beitrag zunächst einige wichtige Rahmenbedingungen und Entwicklungen für das Social-Media-Marketing skizziert. Da ein erfolgreiches Social-Media-Marketing immer auch ein strukturiertes und durchdachtes Vorgehen erfordert, werden ein ...
openaire   +3 more sources

Social Media Marketing and Social Marketing

2021
openaire   +1 more source

Customer Behavior as an Outcome of Social Media Marketing: The Role of Social Media Marketing Activity and Customer Experience

Sustainability, 2021
Athapol Ruangkanjanases, Yin Ma, Shih-Chih Chen   +2 more
exaly  

Marketing with Social Media

Journal of Hospital Librarianship, 2021
openaire   +1 more source

Social media in marketing research: Theoretical bases, methodological aspects, and thematic focus

Psychology and Marketing, 2023
Fangfang Li
exaly  

Social media marketing: Who is watching the watchers?

Journal of Retailing and Consumer Services, 2020
Jenna Jacobson, Angel Hernández-García, Anatoliy Gruzd   +2 more
exaly  

Social Media Marketing

Datenschutz und Datensicherheit - DuD, 2011
openaire   +1 more source

Elements of strategic social media marketing: A holistic framework

Journal of Business Research, 2017
Reto Felix, Philipp Rauschnabel
exaly  

Social media in marketing: A review and analysis of the existing literature

Telematics and Informatics, 2017
Raed Salah Algharabat, Ali Alalwan, Yogesh Dwivedi   +2 more
exaly