Results 71 to 80 of about 28,966,616 (263)

Promotion of smoking through social media : implications for social marketing

open access: yes, 2014
Social marketing has been widely used to affect health-related behaviours by either creating positive images of healthy behaviours e.g. ‘eat right’ (Evans, 2008) or by focusing on negative appeals, such as those used in road-safety campaigns (Hastings ...
Soboleva, Alena (R17462)   +2 more
core  

Data‐Driven Materials Science for Energy‐Sustainable Applications

open access: yesAdvanced Materials, EarlyView.
Data‐driven approaches powered by artificial intelligence are transforming materials discovery for energy sustainability. This review examines how auto‐generated high‐quality materials databases and domain‐specific language models accelerate research in photovoltaics, thermoelectrics, batteries and magnetic materials. Applications involve extraction of
Jacqueline M. Cole
wiley   +1 more source

The critical contribution of social marketing: Theory and application

open access: yes, 2003
This paper examines the symbiotic relationship between social, commercial, and critical marketing thought. Marketers seek to influence consumer behaviour. Much ill health and many social problems are caused by human behaviour. Social marketing puts these
Hastings, Gerard, Saren, Michael
core   +1 more source

Consumer engagement with social media marketing: an empirical investigation in Australia [PDF]

open access: yes, 2019
The intensification of activity on and the importance of social media for marketing has revolutionised the way firms and brands interact, reach and engage with their consumers.
Deo, Kirtika
core   +1 more source

Advanced Materials for Biologics Delivery to Brain Tumors

open access: yesAdvanced Materials, EarlyView.
Material innovation is central to unlocking the therapeutic potential of biologics against many central nervous system diseases, including brain cancer. By engineering carriers with controlled transport, targeting, and release properties, advanced materials can overcome the blood–brain barrier and tumor microenvironment, improving the delivery of ...
Yuran Feng   +4 more
wiley   +1 more source

THE ROLE OF SOCIAL MEDIA IN CUSTOMER PURCHASE DECISIONS THROUGH MARKETING MANAGEMENT AMONG TIKTOK SHOP USERS IN INDONESIA (2025)

open access: yesManajemen Bisnis
This study aims to describe the condition of social media, marketing management, and purchase decision, analyze the influence of social media on purchase decision, analyze the influence of social media on marketing management, analyze the influence of ...
Irfan Irfan
doaj   +1 more source

An agenda to enhance application of impact in social marketing

open access: yes, 2022
There is increasing emphasis being placed on impact by many governments. Those seeking to create change, and others funding change efforts need understanding of how impact is generated. This conceptual paper aims to advance understanding of impact within
Isbanner, Sebastian   +2 more
core  

Electrolyte Engineering Challenges and Opportunities for Next‐Generation Aqueous Ammonium‐Ion Batteries

open access: yesAdvanced Materials, EarlyView.
Aqueous ammonium‐ion batteries (AAIBs) face a hydrogen‐bond paradox: the HB network enables fast NH4+ transport but triggers water decomposition. This review dissects this dilemma, evaluates multiple electrolyte engineering strategies, and outlines four future directions for next‐generation AAIB design ABSTRACT Aqueous ammonium‐ion batteries (AAIBs ...
Zi‐Hang Huang   +6 more
wiley   +1 more source

Das Social Media-Marketing Buch

open access: yes, 2012
Unternehmen, Agenturen und Freiberufler strömen in soziale Netzwerke wie Facebook und entdecken die vielen anderen Möglichkeiten im Social Web. Doch aller Anfang ist schwer: Wer noch nicht Social Media-affin ist – und das sind nach wie vor so ...
Zarrella, Dan
core  

From the Discovery of the Giant Magnetocaloric Effect to the Development of High‐Power‐Density Systems

open access: yesAdvanced Materials Technologies, EarlyView.
The article overviews past and current efforts on caloric materials and systems, highlighting the contributions of Ames National Laboratory to the field. Solid‐state caloric heat pumping is an innovative method that can be implemented in a wide range of cooling and heating applications.
Agata Czernuszewicz   +5 more
wiley   +1 more source

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