Results 261 to 270 of about 112,602 (331)

The Influence of Strangers on Consumer Behavior in a Retail Environment

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT When consumers visit a store, they often find themselves interacting with fellow shoppers they do not know. These social exchanges—defined as stranger interactions—can impact consumers' shopping experiences by eliciting positive or negative emotions that can ultimately influence buying behavior.
Tabitha S. Thomas   +4 more
wiley   +1 more source

The Impact of Brand Coolness on the Intention to Purchase Luxury Fashion Brands' NFTs

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT The purpose of this study was to explore the influence of brand coolness on the intention to acquire NFTs within the luxury fashion market. To achieve this purpose, we developed a conceptual model offering a broader perspective regarding consumers' purchase intention of luxury brands' NFTs by including both emotional aspects related to the ...
Ana Sousa   +2 more
wiley   +1 more source

Beyond Sustainability Narratives: Exploring Generation Z's Shopping Motivations in Vintage Fashion

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Generation Z (or Gen Z) is reshaping fashion trends with a growing interest in vintage clothing. Although sustainability is often assumed to drive their choices, little research has explored their specific motivations within this context. This study combines Generational Cohort Theory and Self‐Determination Theory to examine the intrinsic and ...
Generoso Branca   +3 more
wiley   +1 more source

Mental and Physical Humanlikeness in Artificial Intelligence Influencers: Effects on Humanness, Eeriness, and Consumer Responses

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Artificial intelligence (AI) influencers, nonhuman characters powered by AI, have garnered a significant following on social media in recent years. Through two between‐subjects online experiments (n = 957), this study investigates the impact of AI influencers' appearance realism and self‐disclosure on consumer perceptions (humanness and ...
Terry Haekyung Kim, Hyunjoo Im
wiley   +1 more source

Understanding Verbal Violence Perpetration Among Intimate Partner Stalkers Using Police‐Identified Psychological Distress and Drug Use

open access: yesCriminal Behaviour and Mental Health, EarlyView.
ABSTRACT Background Stalkers' perpetration of verbal violence causes victims adverse mental health consequences, yet little research has examined this behaviour. Identifying correlates of verbal violence, as present in police data, could support the development of evidence‐based practical strategies for police.
Ebonnie Landwehr   +2 more
wiley   +1 more source

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