Results 1 to 10 of about 7,330 (302)

The relationship between live streamers' self-disclosure and consumers' purchase intention: The parallel mediating role of psychological distance and perceived homophily. [PDF]

open access: yesPLoS ONE
As live streaming commerce continues to expand rapidly, the role of live streamers has emerged as a crucial factor. In an online environment with increasingly fierce competition and increasingly rich emotional needs of consumers, live streamers have ...
Yi Liu
doaj   +2 more sources

Research on the impact path of virtual streamers characteristics on agricultural product consumers' purchase intention. [PDF]

open access: yesPLoS ONE
Live-streaming e-commerce for agricultural product has become a new exploration in rural revitalization and digital commerce in China, with AI-driven virtual streamers emerging as a new trend in this field.
Lin Jiang, Min Li
doaj   +2 more sources

Signaling Effects in AI Streamers: Optimal Separation Strategy Under Different Market Conditions

open access: yesJournal of Theoretical and Applied Electronic Commerce Research
The fusion of livestreaming e-commerce and AI technology is booming, and many firms have started to replace human streamers with AI streamers. Despite their popularity, the acceptance of AI streamers by consumers varies widely and the signaling effects ...
Yunpeng Yang, Yang Yunpeng
exaly   +3 more sources

Determinantes de salud, estética y violencia en narrativas de streamers y su audiencia

open access: yesDixit, 2023
La intención del presente texto es relacionar las narrativas verbales y visuales de los streamers a partir de tres dimensiones: determinantes de salud, estética y violencia.
Flor Micaela Ramírez Leyva
doaj   +1 more source

Death Inc.

open access: yesTemes de Disseny, 2019
On March 23, 2018, the exhibition "Design Does* for better and for worse" opened at the Museu del Disseny de Barcelona (Design Museum). The exhibition was steered through questions that provoked discussion about the roles and responsibilities of design ...
Pol Trias, Alex Bordanova
doaj   +3 more sources

The Role of Influencers in Live Streaming E-Commerce: Influencer Trust, Attachment, and Consumer Purchase Intention

open access: yesJournal of Theoretical and Applied Electronic Commerce Research, 2023
Live streaming e-commerce has emerged as a novel online marketing model. Drawing upon influencer marketing theory, this study examines the mechanisms through which influencers (live streamers) promote consumers’ purchase intention in the context of live ...
Nan Chen, Yunpeng Yang
doaj   +1 more source

Self-quenching streamers [PDF]

open access: yesNuclear Instruments and Methods in Physics Research, 1982
Self quenching streamers in drift tubes have been observed both optically and electronically. The streamers of 150-200 ?m width extend out from the anode wire to 1.5 to 3 mm at atmospheric pressures. Electronic measurements show that pulses with a rise time of 5 ns reach 30 mV directly into 50 ?
M. Atac, A. V. Tollestrup, D. Potter
openaire   +2 more sources

Electric field distributions along helium plasma jets

open access: yesHigh Voltage, 2020
Results of simulations of streamers propagating along the atmospheric-pressure helium plasma jets ejected from a thin tube into ambient air are presented.
George V. Naidis, Natalia Yu Babaeva
doaj   +1 more source

Direct Connection Between Auroral Oval Streamers/Flow Channels and Equatorward Traveling Ionospheric Disturbances

open access: yesFrontiers in Astronomy and Space Sciences, 2021
We use simultaneous auroral imaging, radar flows, and total electron content (TEC) measurements over Alaska to examine whether there is a direct connection of large-scale traveling ionospheric disturbances (LSTIDs) to auroral streamers and associated ...
Larry R. Lyons   +9 more
doaj   +1 more source

Streamer and leader characterization in HFO1234ze(E) gas, in a divergent electric field

open access: yesJournal of Physics Communications, 2023
Pre-breakdown phenomena in HFO1234ze-(E) gas, considered as a potential replacement of SF6 for medium voltage insulation, are studied in needle-plane electrode systems versus pressure (0.01 to 0.3 MPa) under positive impulse voltage.
S Soulié   +3 more
doaj   +1 more source

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