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Gaining Sustainable Competitive Advantage
2017At the forefront of every CEO’s mind is the question: “How do I make my company achieve a superior financial performance?” Superiority, whether measured in terms of profits, earnings and sales growth, returns on capital, investment or assets, is a relative concept.
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Sustainability as a Competitive Business Advantage
2010“Sustainability”, “Sustainable Development”, and “Corporate Social Responsibility” are all terms that are increasingly being used in daily communication. Also, companies are finding that the use of environmental claims in their marketing efforts can pay dividends. Product performance related to “lower energy consumption”, “better recycling rates”, etc.,
Wolfgang Wimmer +3 more
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Branding and Sustainable Competitive Advantage
2012Successful brand building helps sustain relationships with consumers, creating long-term sustainable competitive advantage and protecting businesses from market turbulence and uncertainties. Manufacturing processes can often be duplicated in ways that strongly held attitudes established in consumers minds cannot.
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Sustaining Our Competitive Advantage
202117 USC 105 interim-entered record; under review.
Barrett, Sean F.X. +2 more
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Open innovation and sustainable competitive advantage: The role of organizational learning
Technological Forecasting and Social Change, 2023Zhaofang Chu
exaly
Factors Influencing Sustainable Competitive Advantage in the Hospitality Industry
Journal of Quality Assurance in Hospitality and Tourism, 2021Md Sazzad Hossain
exaly