Results 61 to 70 of about 5,050,699 (136)

Customer relationship management (CRM) experiences of Business-to-Business (B2B) marketing firms: A qualitative study

open access: yesCogent Business & Management, 2016
This study explored customer relationship management (CRM) experiences of business-to-business (B2B) marketing firms in the mobile telecommunications sector using the qualitative focus group approach and the study drew on the resource-based view.
Andy Fred Wali   +2 more
doaj   +1 more source

Cost-based access pricing in the brazilian telecommunications sector

open access: yesBrazilian Journal of Operations & Production Management, 2010
The opening of the fixed telephony, mobile and data communications markets to competition, in conjunction with the subsequent reduction and elimination of entry barriers have allowed new telecommunications operators to launch their operations and ...
Sérgio Luís Franklin Jr.   +1 more
doaj  

Continuance intention to use telecommunication mobile applications in Indonesia based on mobile service quality theory

open access: yesSocial Sciences and Humanities Open
Companies in the telecommunications industry in Indonesia face challenges in maintaining high customer churn rates. This study analyzes the effect of mobile service quality on user continuance intention on the mobile telecommunication application, which ...
Batara Yehezkiel Situmorang   +4 more
doaj  

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