Results 21 to 30 of about 146,783 (191)

Sociolinguistics of the Korean Wave

open access: yes, 2023
Samosir and Wee examine how the immensely popular Korean Wave (""K-wave"") also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean culture, particularly its pop music (""K-pop""), serialised dramas (""K ...
Samosir, Nora, Wee, Lionel
openaire   +3 more sources

Representasi Korean Wave pada iklan Ultra Milk X Stray Kids: show your #iamultraorddinary moves (analisis multimodal dalam iklan)

open access: yesLektur
Abstrak Penelitian ini mengimplementasikan teori mengenai analisis multimodal tentang representasi Korean Wave pada iklan susu Ultra Milk. Korean Wave merupakan suatu budaya yang terkonstruksi oleh budaya yang berasal dari Korea Selatan.
Afita Nurmalasari   +2 more
doaj   +1 more source

Korean Wave| The Korean Wave: Retrospect and Prospect ― Introduction

open access: yesInternational Journal of Communication, 2017
The Korean Wave (hallyu in Korean) marks a historical point and celebrates its 20th anniversary in 2017. The Korean Wave primarily started with a few well-made television dramas that were popular in East Asia, and the local cultural industries have ...
Dal Yong Jin, Tae-jin Yoon
doaj   +2 more sources

The effect of Korean wave on body image and eating disorders among female adolescents in Yogyakarta, Indonesia

open access: yesJurnal Gizi Klinik Indonesia, 2021
Background: Currently, Indonesia is one of the countries affected by the Korean "fever" due to the Korean wave's globalization through the media. The content of K-pop which displays model characteristics that are identical to a slender body, tall, and ...
Nurina Umy Habibah   +2 more
doaj   +1 more source

Is Netflix Riding the Korean Wave or Vice Versa?| Transversal Korean Waves: Speculating on the Next Wave With Netflix and Korean Gaming

open access: yesInternational Journal of Communication, 2023
This article examines the potential collaboration between Netflix and the Korean gaming industry and how it could impact the Korean Wave. Using the concept of transversality, it explores hypothetical directions of collaboration that could create a new ...
Tae-Jin Yoon, Yaewon Jin
doaj   +2 more sources

Psychological wellbeing early adult Korean pop fangirls

open access: yesCOUNS-EDU: The International Journal of Counseling and Education, 2021
Mental health is a state of well-being in which individuals are aware of their abilities, can cope with the normal stresses of daily life, can work productively or productively, and are able to contribute to their community.
Angelita Jayalaksana Fitri   +2 more
doaj   +3 more sources

Does the halal label of Lemonilo instant noodles matter to students?

open access: yesAsian Journal of Islamic Management, 2023
Purpose – This study aimed to determine the influence of the Korean wave, brand ambassadors, and halal label on the purchasing decisions of Lemonilo instant noodles. Methodology – This study uses quantitative research methods. Using a purposive sampling
Ni’matus Saadah   +2 more
doaj   +1 more source

Understanding the purchasing intentions of Korean skincare products among university students in Indonesia

open access: yesJurnal Ekonomi dan Bisnis
This study investigates the factors influencing the purchase intention and consumer purchase decisions of Korean skin care products. Three factors, namely the Korean wave, social media, and reference groups, were included in this study.
Adi Santoso   +4 more
doaj   +1 more source

Between Love and Hate: The New Korean Wave, Japanese Female Fans, and Anti-Korean Sentiment in Japan

open access: yesJournal of Contemporary Eastern Asia, 2020
Despite the enormous success in Japan of Korean popular culture, including TV dramas and K-pop, over the past few decades, anti-Korean sentiment in the country has become increasingly visible and intense.
Ji-Hyun Ahn, E Kyung Yoon
doaj   +1 more source

Theorizing the Korean Wave| Shock and Surprise: Theorizing the Korean Wave Through Mediatized Emotions

open access: yesInternational Journal of Communication, 2022
In the current article, I examine the continuing fascination with the outstanding success of Korean popular culture beyond national and regional borders, known as the Korean Wave or Hallyu, through the mediatized emotions of shock and surprise.
Irina Lyan
doaj   +2 more sources

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