Results 171 to 180 of about 314,061 (241)

Endemic Creature Under the Risk of Extinction: A Case Study on Gekko badenii in Vietnam 濒危特有物种案例研究:越南 金壁虎 (Gekko badenii)

open access: yesIntegrative Conservation, EarlyView.
This study provided information on the abundance, population demography and activity pattern of an endangered species of Gekko badenii at the type locality of Ba Den Mountain, southern Vietnam. Local and international use and trade in Gekko badenii for food consumption and as pet were investigated and conservation recommendations highlighted.
Hai Ngoc Ngo   +8 more
wiley   +1 more source

How companies use typeface design to engage consumers in charitable activities

open access: yesPsychology &Marketing, Volume 40, Issue 1, Page 107-123, January 2023., 2023
Abstract This research examines how the typeface design in a charitable appeal affects consumers' evaluations of the ad and, in turn, their willingness to engage in the advertised charitable activities. We propose that the typeface's simulation of a handwritten note creates a sense of connectedness to the information sender (e.g., organization, brand),
Xing‐Yu (Marcos) Chu   +3 more
wiley   +1 more source

Water productivity and economic feasibility of drip irrigation system investment in tomato cultivation: Case of northeastern Tunisia

open access: yesIrrigation and Drainage, EarlyView.
Abstract Tunisia is characterized by water scarcity, growing water demand and considerable waste of this resource especially in the agricultural sector. To cope with this situation and enhance water productivity, appropriate utilization of advanced irrigation methods such as drip irrigation is highly needed.
Fatma Messaoudi   +4 more
wiley   +1 more source

Heart rate variability in marketing research: A systematic review and methodological perspectives

open access: yesPsychology &Marketing, Volume 40, Issue 1, Page 190-208, January 2023., 2023
Abstract Heart rate variability is a promising physiological measurement that accesses psychophysiological variations in response to a marketing stimulus. While its application spans diverse fields, there is a limited understanding of the usability and interpretation of heart rate variability in marketing research.
Shobhit Kakaria   +3 more
wiley   +1 more source

Resolving the complexity in Gen Z's envy occurrence: A cross‐cultural perspective

open access: yesPsychology &Marketing, Volume 40, Issue 1, Page 48-72, January 2023., 2023
Abstract Envy is an impactful emotion on consumer behaviors, yet envy is quite complex to be comprehended due to its two different forms (malicious and benign). Therefore, it is significant to find out the factors occurring envy to consume to understand the impact and consequences of envy.
Nazan Colmekcioglu   +2 more
wiley   +1 more source

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