Repositioning the Swellendam Municipal Area as a Tourist Destination: Trends, Destination Marketing and Place Branding [PDF]
African Journal of Hospitality, Tourism and Leisure, 2021 In 2017 the Swellendam Tourism Bureau’s board adopted a new marketing brand for the municipality under the banner Cape Trade Route. The brand was introduced without using any market intelligence to inform it.
Ronnie Donaldson +2 more
doaj +1 more source
Residents’ Perceptions of Tourism Impacts and Support for Tourism Development
Tourism and Hospitality Management, 2021 Purpose – The impact of tourism is an ongoing research interest among scholars as it is directly related to the tourism development process. Residents’ perceptions of tourism impacts can indicate development guidelines if planners pay attention to them.
Ksenija Vodeb +2 more
doaj +1 more source
The post COVID-19 tourism dilemma for geoparks in Indonesia
International Journal of Geoheritage and Parks, 2021 This paper provides a brief account and rapid assessment, utilising qualitative data, of the impact of COVID-19 on domestic and international tourism activity in geoparks in Indonesia.
Hery Sigit Cahyadi, David Newsome
doaj +1 more source
Smart tourism destinations: ecosystems for tourism destination competitiveness [PDF]
International Journal of Tourism Cities, 2016 Purpose – Grounded in service-dominant (S-D) logic, the purpose of this paper is to explore the core components of smartness to present a framework for the development of the smart tourism destination. Design/methodology/approach – The
Boes, Kim +2 more
openaire +1 more source
Research on Brand Marketing Based on Ukrainian Tourist Destination [PDF]
Економіка та управління АПК, 2020 Tourist destination is a place to attract tourists to make a short stay and visit here. The competition of tourism is increasing day by day, and the competition between tourist destinations has turned to brand competition.
Lianfeng Zhang +2 more
doaj +1 more source
The perception of Bihor mountain tourist destination, Romania
Geographia Polonica, 2021 Tourism represents one of the economic sectors with major implications in the sustainable development of the mountain areas. The tourists’ perception regarding the image of the tourist destinations is a key requirement that all the stakeholders in ...
Grigore Vasile Herman +6 more
doaj +1 more source
The Effect of Destination Brand Experience on Tourist Citizenship Behavior: With Emphasis on the Role of Tourism Destination Brand Attitude, Passion and Commitment (Case Study: Isfahan) [PDF]
Muṭāli̒āt-i Mudīriyyat-i Gardishgarī, 2021 Tourists' experience of a tourism destination brand is the basis of many of their behavioral consequences. Therefore, in the present study, the effect of tourism destination brand experience on tourist citizenship behaviors with Emphasis on the role of ...
Saied Saieda Ardakani +2 more
doaj +1 more source
What is the “Personality” of a tourism destination? [PDF]
Information Technology & Tourism, 2018 Researching online before booking a vacation can be seen as a common habit of customers nowadays. In this context, Recommender Systems (RSs) are aiming to support the customers to find the right products, but they face domain specific challenges since tourism products are typically very complex and related to emotional experiences.
Mete Sertkan +2 more
openaire +1 more source
The Importance of Sport Event on Hotel Performance for Restarting Tourism After COVID-19
Societies, 2020 The aim of this study was to illustrate the importance of major sports events, such as marathons, and their economic impact on hotel performance during these unpredictable times for the events and tourism industry.
Dusan Borovcanin +3 more
doaj +1 more source
Tourism Destination Management [PDF]
, 2019 This book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different elements that make them up have to be oriented towards achieving a common objective that improves the competitiveness of the destination. Five main lines of research on tourist destinations can be established:
Rodríguez-Díaz, Manuel +1 more
openaire +3 more sources