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Touristic marketing or marketing in tourism
The Tourist Review, 1983Discussions about terminology in tourism are not rare, and they are often held, as is the case here, on very important and also crucial problems of this field. Many misrepresentations and misconceptions are manifested through terminological problems and misunderstandings.
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2017
Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. The volume considers overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure in discussing the efficiency of ...
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Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. The volume considers overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure in discussing the efficiency of ...
openaire +1 more source

