Promotional impact of image formation of an aboriginal tourist destination. [PDF]
The purpose of this research is to present a thorough analysis of image formation among first-time visitors to an Aboriginal (Mi’kmaw) cultural site. The thesis is an initial attempt to examine theories in consumer behaviour and reformulate a model in ...
Pyke, Joanne Lynn
core +9 more sources
CHALLENGES OF THE BRANDING PROCESS OF TOURIST DESTINATIONS – TOURIST DESTINATION HERZEGOVINA
We are witnessing a moment in time that many treat as a “time of change. “Truly this is a time characterized by new economic relations, digitalization, the Internet, the economy of experience, etc. The trends of this time and of this kind of economy are, therefore, so dynamic and changeable that one logical question arises: should they be observed ...
Šantić, Marko, Madžar, Danijela
openaire +3 more sources
The tourist experience is a core indicator of destination management for the comprehensive evaluation of destination value. Tourist experience and tourist inspiration are important concepts in the stream of research on destination marketing and ...
Jianping Xue +5 more
doaj +1 more source
VARIATION OF DESTINATION IMAGE AND ITS INFLUENTIAL FACTORS: A CONCEPTUAL ANALYSIS [PDF]
Destination image is a fundamental concept in destination marketing that has attracted many research endeavors. Despite the plethora of studies on destination image, destination image as a concept is yet to be affirmed whether it is static or dynamic ...
Berislav ANDRLIĆ +2 more
doaj +1 more source
Tourists’ perception of Gaborone as a tourist destination
Destinations all over the world have been affected by the COVID-19 pandemic and Gaborone as a tourist destination faces challenges of branding and marketing strategies. The main aim of this paper is to explore tourists’ perception of Gaborone as a tourist destination from the tourists’ point of view. Specifically, this paper has two specific objectives
Kamogelo Olga Kemang +2 more
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Experiences and Expectations: Drivers of Urban Tourist Destination Competitiveness
Research Question: This paper investigates into how the relationship between the perceived quality of tourists’ experiences and their expectations of the well-reputed urban tourist destinations affect its competitiveness.
Vladimir Pavković +3 more
doaj +1 more source
EXPLORING THE DRIVERS OF TOURISTS' REVISIT INTENTION: DOES DIGITAL PAYMENT ADOPTION AND TOUR GUIDE PERFORMANCE MATTERS? [PDF]
This study is conducted with the aim to understand the factors that encourage the revisit intention of visitors to a tourist place. We consider several aspects such as tourist satisfaction, tour guide performance, destination attachment, and digital ...
Bambang HERMANTO +2 more
doaj +1 more source
PERSEPSI DAN MOTIVASI WISATAWAN YANG BERKUNJUNG KE DAYA TARIK WISATA JEMBONG DI KABUPATEN BULELENG
The aim of this research is to determine the tourist perceptions and motivation that visit to Jembong tourist destination. This research was conducted at the Jembong tourist destination, Jembong District, Ambengan Village, Sukasada District, Buleleng ...
Martina Minnie Anggela +2 more
doaj +1 more source
EXAMINING THE STRUCTURAL RELATIONSHIPS OF ELECTRONIC WORD OF MOUTH, ATTITUDE TOWARD DESTINATION, TRAVEL INTENTION, TOURIST SATISFACTION AND LOYALTY: A META-ANALYSIS [PDF]
The effects of electronic word of mouth on travel intention have been investigated extensively. However, the interrelationships among electronic word-of-mouth communication, destination image, attitude toward the destination, travel intention ...
Nguyen Phuc HUNG, Bui Thanh KHOA
doaj +1 more source
Perceptions of Kazakhstan as a Tourist Destination [PDF]
As brand is defined as perceptions or associations in the consumer's mind, as such it can vary across people and countries alike. The purpose of this study is to explore perceptions of foreign tourists about Kazakhstan as a prospective tourist destination. The study seeks to capture major attributes of the common image of this country in Europe.
Nametova, G., Tolymbek, A.
openaire +3 more sources

