Results 231 to 240 of about 1,655 (261)
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Conceptualizing and measuring loyalty: Towards a conceptual model of tourist loyalty antecedents
Journal of Vacation Marketing, 2011Research on loyalty in tourism is becoming an area particularly relevant in the design of strategies for tourism companies oriented towards creating and continuing customer relationships. In this context, the present paper aims at studying loyalty formation in its two approaches (attitudinal and behavioral) from a dual purpose.
Beatriz Moliner Velázquez +2 more
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Sport Tourists' Loyalty: A Conceptual Model
Journal of Sport & Tourism, 2006This research promotes an innovative qualitative methodology, the Zaltman Metaphor Elicitation Technique (ZMET), for sport and tourism research. ZMET has been applied mainly in marketing research (e.g., advertising) for major companies. This study adopts ZMET because of its sophisticated imaging techniques in eliciting both consumers' spoken and tacit ...
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Tourist Loyalty to Tour Operator: Effects of Price Promotions and Tourist Effort
Journal of Travel Research, 2008This article analyzes the formation of the tourist loyalty to tour operator and the effects of price promotions and the consumer's search for price promotions in the scheme of perceived price perceived quality satisfaction loyalty to tour operator. The main results indicate that perceived quality is the primary antecedent of tourist loyalty to tour ...
Sara Campo, María J. Yagüe
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Tourist Loyalty in the European Themed Restaurants
Proceedings of the International Conference on Industrial Engineering and Operations Management, 2022Novia Yuliarni +2 more
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Tourist engagement and loyalty: gender matters?
Current Issues in Tourism, 2021S Mostafa Rasoolimanesh +2 more
exaly
Effects of Tourist Destination Image and Attachment on Tourist Satisfaction and Loyalty
Journal of Tourism Management Research, 2018hooyoun Jung, jeongjoon Kim, jeuk Lee
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Celebrity involvement and film tourist loyalty: Destination image and place attachment as mediators
Journal of Hospitality and Tourism Management, 2023Chris Ryan, Lingen Wang
exaly
Satisfaction and Involvement in Loyalty: A Survey of Tourists in Bangkok, Thailand
Proceedings of the 4th International Conference on Management Science and Industrial Engineering, 2022Chaiyawit Muangmee +1 more
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