AI Cracks Jokes: Building Consumer–Brand Closeness Through Machine‐Generated Humor
ABSTRACT Integrating AI led social cues into service encounters has become a key strategy for humanizing technology. Grounded in Social Penetration Theory, this research examines how AI‐generated humor styles (affiliative vs. self‐defeating) influence consumer brand identification and proposes consumer personality as a key moderator.
Heng Chu +3 more
wiley +1 more source
Has the establishment of national parks improved nature-based tourism experiences? Evidence from social media data. [PDF]
Li Y, Yang Y.
europepmc +1 more source
ABSTRACT In response to the increasing volume of parcels, last‐mile delivery innovations are exploring the integration of multiple delivery modes. The most prominent examples are delivery vans that, next to being the base for the delivery tasks of their human drivers, also function as mobile launching platforms for drones or autonomous delivery robots.
Nils Boysen +2 more
wiley +1 more source
Exploring the mechanism by which tourists' perceived value influences revisit intention in sustainable gardens: A case study of KICG-sustainable garden, Shanghai. [PDF]
Chen J, Chen G.
europepmc +1 more source
A Chance‐Constrained Model for a Production Routing Problem With Uncertain Availability of Vehicles
ABSTRACT The Production Routing Problem (PRP) is a complex integrated problem that allows for the achievement of competitive advantages, such as better management of inventory, reduction in operational costs and lead times, improvement in efficiency and customer service, and better response to market changes.
Alline Zanette +2 more
wiley +1 more source
Building destination brands through trust: unpacking the role of digital integrated marketing communication in driving travel intentions. [PDF]
Qi M +6 more
europepmc +1 more source
Alpine flora of Kashmir Himalaya: floristic assessment, life history traits and threat status
Alpine ecosystems in the Himalaya are considered to be at a higher risk to anthropogenic global change drivers. The Kashmir Himalaya, located in the north‐western side of the Himalayan biodiversity hotspot, harbors a diverse alpine flora, which remains systematically little investigated.
Bilal A. Rasray +5 more
wiley +1 more source
Mapping Research Trends in AI-Based Tourism and Hospitality Marketing: A Bibliometric and Thematic Review. [PDF]
Tyagi PK +4 more
europepmc +1 more source
Assessing ChatGPT for taxonomic and floristic studies
The advancement of biological sciences has long been closely linked to technological progress. ChatGPT, a generative artificial intelligence chatbot capable of producing human‐like conversational responses, has recently attracted attention as a potential support tool for scientific research.
Mykyta Peregrym +7 more
wiley +1 more source
AI enhancing prefabricated aesthetics and low carbon coupled with 3D printing in chain hotel buildings from multidimensional neural networks. [PDF]
Cai G, Lou Y, Lu F.
europepmc +1 more source

