Results 171 to 180 of about 1,661 (259)

Climate‐Smart Destination Marketing and Community‐Based Tourism for Socio‐Economic Revitalization in Degraded Landscapes

Land Degradation &Development, EarlyView.
ABSTRACT As the global tourism industry confronts the existential imperatives of the Anthropocene, the remediation of degraded landscapes through regenerative economic models has emerged as a critical frontier in sustainability science. This research presents a rigorous empirical examination of the “restoration–revenue” paradigm, investigating the ...
Xin Sui, Tianchang Chen
wiley   +1 more source

Building destination brands through trust: unpacking the role of digital integrated marketing communication in driving travel intentions. [PDF]

BMC Psychol
Qi M, Li J, Abdullah Z, Rahman SNA, Niu L, Zhou B, Zhao Z.   +6 more
europepmc   +1 more source

Optimization of Land Pattern in Mining Area Based on the Improvement of Ecosystem Service Function—A Case Study of Fushun Mining Area

Land Degradation &Development, EarlyView.
ABSTRACT Mining activities are prevalent worldwide and pose significant threats to the supply of ecosystem services (ESs) for humanity. Many mining areas face challenges related to recovery and reclamation following resource depletion. A key challenge for the sustainable development of these areas is how to achieve collaborative optimization of land ...
Luge Rong, Changwei An
wiley   +1 more source

Mapping Research Trends in AI-Based Tourism and Hospitality Marketing: A Bibliometric and Thematic Review. [PDF]

F1000Res
Tyagi PK, Aggarwal P, Tyagi P, Vasudevan A, Singh PK.   +4 more
europepmc   +1 more source

More Than Saying “It's AI”: How Role Disclosure Transparency in AI‐Generated Ads Influences Persuasion

Psychology &Marketing, EarlyView.
ABSTRACT This research examines how AI role disclosure transparency—the consumers' subjective perception of how clearly and informatively an advertisement communicates the role that AI played in the ad creation process—influences consumer evaluation of AI‐generated ads via ad creation process credibility. A high level of perceived transparency enhances
Khanh Bao Quang Le, Hina Khan, Fangfang Li, Werner H. Kunz   +3 more
wiley   +1 more source

AI enhancing prefabricated aesthetics and low carbon coupled with 3D printing in chain hotel buildings from multidimensional neural networks. [PDF]

Sci Rep
Cai G, Lou Y, Lu F.
europepmc   +1 more source

Emotion and Engagement Across the Idol Spectrum: Comparing Virtual and Human Idols

Psychology &Marketing, EarlyView.
ABSTRACT The increasing adoption of virtual idols in entertainment platforms raises critical questions about how viewers respond to their emotional performances compared to human idols. Despite their growing presence, little is known about whether and how emotional expressivity differs across performer modalities and content formats, or how these ...
Lin Kim, Inyoung Chae, Taeho Kim, Jaepil Heo, Yogesh Kumar Dwivedi   +4 more
wiley   +1 more source

Research on the underlying dynamics of leisure's impact in arts venues. [PDF]

Front Psychol
Yang H.
europepmc   +1 more source

Millennials' Hybrid Consumer Identities: Balancing Consumer Ethnocentrism

Psychology &Marketing, EarlyView.
ABSTRACT While consumer ethnocentrism has been widely examined, little is known about how consumers manage the persistent gap between ethnocentric attitudes and everyday purchasing behavior. Drawing on balance theory (Heider 1958), this study conceptualizes consumer ethnocentrism as a situationally activated balancing process rather than a stable ...
Barbora Vaculová, Clarinda Jansberg
wiley   +1 more source

Application of artificial intelligence techniques for the profiling of visitors to tourist destinations. [PDF]

Front Artif Intell
Schrader J, Pinedo L, Vargas F, Martell K, Seijas-Díaz J, Rengifo-Amasifen R, Cueto-Orbe R, Torres-Silva C.   +7 more
europepmc   +1 more source