Results 271 to 280 of about 19,788 (305)

Tourist product - place

2014
Wśród różnych produktów terytorialnych wyróżnić można także produkt turystyczny. Autorzy próbują scharakteryzować ten produkt wskazując na jego małą spójność w odróżnieniu od produktu turystycznego-miejsce, którego funkcjonowanie wymaga pewnej nadrzędnej idei.
Stasiak, Andrzej, Włodarczyk, Bogdan
openaire   +1 more source

Food marketing in the function of tourist product development

British Food Journal, 2003
A tourist product should be observed as a total, i.e. integral, one, comprising material (goods) and immaterial (services) partial tourist products and partial tourist quasi‐products (being the results of a primary tourist offer that is not a result of human labor). The main idea of food marketing in foodstuff production, if observed as partial tourist
Meler, Marcel, Cerović, Zdenko
openaire   +2 more sources

Sustainable gastronomy as a tourist product

2003
This chapter presents the initial results of a collective case study involving gastronomic events planned to exploit gastronomy as a tourist product. Developed with the innovative conceptual framework of trans-disciplinary gastronomy studies, the work is divided in two parts.
openaire   +1 more source

A Destination as a Tourist Product

2007
A destination as a tourist product mainly satisfies the requirements of tourist demand. Consequently, the maximum care should be taken about its development and its positioning. To this effect marketing and destination management play an obligatory role.
Berc Radišić, Branka, Pavia, Nadia
openaire   +1 more source

INTEGRATION PROSPECTS OF THE RURAL TOURIST PRODUCT ON THE EUROPEAN TOURISTIC MARKET [PDF]

Theoretical and Applied Economics, 2007
The rural touristic offer is in fact identified with the rural touristic product, which at present is in ever greater demand on the touristic market. Detailed preparation activities of this type of offers, at all levels, can be turned into practice only by means of a functional, local and global management in conditions of observing lasting development
Rodica Manuela Gogonea, Cătălin Huidumac   +1 more
openaire  

The Involvement of Tourist Products Consumers

SSRN Electronic Journal, 2010
The behaviour of tourist products consumers represents a major preoccupation of the marketing specialists. The main variable that determines the choice of tourist destinations is motivation. The involvement emphasizes the difference of interest and motivation, that the potential consumer manifests. The marketing practitioners must take into account the
openaire   +1 more source

Tourist Historical Products: Packaged Pasts of Denmark and Singapore

Scandinavian Journal of Hospitality and Tourism, 2001
Many tourists are oblivious to, or are ignorant about, the rich meanings and significance of historical products. Mediators need to select and package these intangible elements to help tourists access and consume them. This paper examines the role and influences of history mediators in packaging the past in the Golden Days in Copenhagen Festivals and ...
openaire   +2 more sources

Tourist product (re)positioning

1999
The case study of Croatian tourism has been used from authors to explain their ideas how tourist product of a destination can be positioned at the tourism market.
Pirjevec, Boris, Bilen, Miljenko
openaire  

Formation of a Conceptual Tourist Product for the Effective Development of Territories Without a Pronounced Tourist and Recreational Potential

Advances in Science, Technology and Innovation, 2023
Ludmila A Burnyasheva, Gennady A Vorobyov, Bakhtjar M Gadzhimuradov   +2 more
exaly  

Influence of Product Involvement on Tourist Shopping Behavior: The Mediating Role of Place Attachment, Satisfaction, and Visit Frequency

Journal of International Consumer Marketing, 2022
Wirawan Dony Dahana
exaly