Trademark - Open Access .click

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Trademark Extortion: The End of Trademark Law

SSRN Electronic Journal, 2007
Trademark litigation in America today is undergoing a profound change. Based on a review of all trademark cases reported since the Lanham Act took effect, this article concludes that this profound change is due to "trademark extortion," the use of strike suits and the like to deter market entrants.
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The Logos of Trademark:

2017
The essay reads James Joyce through the prism of trademark registration law as it began in the late 1800s and evolved during Joyce's life and career. It argues that Joyce, and modernist culture more broadly, share concerns that underlie the legal regime governing trademark. Trademark is based on the premises of instant recognition and distinction, thus
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Geographical Trademark in Korean Trademark Law

The Journal of Legal Studies, 2023
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A Primer on Trademarks and Trademark Valuation

2008
MICHAELYN CORBETT, MOHAN RAO, DAVID J. TEECE +2 more
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Trademark portfolio and enterprise performance: systematic literature review

International Journal of Intellectual Property Management, 2022
Pereira Leandro
exaly

Trademark value indicators: Evidence from the trademark protection lifecycle in the U.S. pharmaceutical industry

Research Policy, 2020
Shukhrat Nasirov
exaly

From a distinctive sign to an exchangeable asset: exploring the U.S. market for trademark licensing

Industry and Innovation, 2020
Maria Isabella Leone, Edoardo Ferrucci
exaly

Strategic trademark management: a systematic literature review and prospects for future research

Journal of Brand Management, 2022
Yougen Cao
exaly