Results 251 to 260 of about 25,478 (302)
Some of the next articles are maybe not open access.

Trademark Extortion: The End of Trademark Law

SSRN Electronic Journal, 2007
Trademark litigation in America today is undergoing a profound change. Based on a review of all trademark cases reported since the Lanham Act took effect, this article concludes that this profound change is due to "trademark extortion," the use of strike suits and the like to deter market entrants.
openaire   +1 more source

The Logos of Trademark:

2017
The essay reads James Joyce through the prism of trademark registration law as it began in the late 1800s and evolved during Joyce's life and career. It argues that Joyce, and modernist culture more broadly, share concerns that underlie the legal regime governing trademark. Trademark is based on the premises of instant recognition and distinction, thus
openaire   +1 more source

Trademarks

English Today, 1987
Pity the owners of trademarked goods. There is a danger in being too successful. This paradox comes into play when you or I begin to use one of these trademarks to refer to an entire class of products. At this point, the brand name risks becoming generic and the christeners of these products can no longer claim exclusive rights to their names ...
openaire   +1 more source

A Primer on Trademarks and Trademark Valuation

2008
MICHAELYN CORBETT   +2 more
openaire   +1 more source

Building Brand Assets: The Role of Trademark Rights

Journal of Marketing Research, 2022
Alexander Krasnikov, Jayachandran Satish
exaly  

Trademark and IPO underpricing

Financial Management, 2022
Tao Yuan
exaly  

Trademarks and how they relate to the sustainability and economic outcomes of social startups

Journal of Cleaner Production, 2022
Mirko Hirschmann, Jörn Block
exaly  

Home - About - Disclaimer - Privacy