Results 221 to 230 of about 60,883 (260)
Some of the next articles are maybe not open access.

Traditional marketing versus web marketing

2008
Marketing wine is a New World concept. The Old World overlooks marketing strategy. As Don and Petie Kladstrup pointed out in their book Wine and War, until World War II most winemakers in Europe felt that the only thing they had to do was make wine, and that people would come to buy it.
openaire   +1 more source

Traditional Marketing is Alive

International Journal of Online Marketing Research, 2015
Is traditional marketing dead? Written in response to Bill Lee’s article “Marketing is Dead”, the following details why traditional dead is not dead. This includes a look at current statistics regarding the effectiveness of traditional marketing, as well as exploring the effectiveness of online marketing.
openaire   +1 more source

The Emerging Tradition of Historical Research in Marketing: History of Marketing and Marketing of History

1994
Historical studies in marketing have existed from the outset of the discipline, however rare and disorganized. Since the early ‘80s, works of this type have grown in number thanks to a group of researchers intent on turning historical investigations in marketing into a new discipline.
openaire   +2 more sources

Differences of “Traditional Marketing” in Opposition to “Electronic Marketing” [PDF]

open access: possibleKnowledge Horizons - Economics, 2012
This paper initially seeks to document and review Differences of traditional marketing in opposition to Electronic marketing.Nowadays; the methods of business conduction have been changed by the revolution of information communication technology (ICT) that most of the transactions are related to internet.
openaire  

Traditional Marketing Is Not Dead in Veterinary Practice

Veterinary Clinics of North America: Small Animal Practice
Contrary to popular belief, not only is traditional marketing alive and well but also it is making a comeback. The right marketing mix typically includes a variety of both traditional and digital tactics. By understanding your practice's key differentiators and ideal client, you can target just the right combination of messages to thrive.
openaire   +2 more sources

Governance of traditional markets and rural-urban food systems in sub-Saharan Africa

Habitat International, 2022
Julia Davies   +2 more
exaly  

Global Electronic Markets and Global Traditional Markets

Electronic Markets, 2004
Jingzhi Guo, Chengzheng Sun
openaire   +1 more source

Impact of climate policy uncertainty on traditional energy and green markets: Evidence from time-varying granger tests

Renewable and Sustainable Energy Reviews, 2023
Xiaohang Ren, Brian M Lucey, Feng He
exaly  

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