Results 21 to 30 of about 7,765,599 (344)

Functions of Hybrid Media: How Parties and Their Leaders Use Traditional Media in Their Social Media Campaign Communication

open access: yesFrontiers in Communication, 2022
Political campaign communication has become increasingly hybrid and the ability to create synergies between older and newer media is now a prerequisite for running a successful campaign.
L. Paatelainen   +2 more
semanticscholar   +1 more source

Amplifying Counter-Public Spheres on Social Media: News Sharing of Alternative Versus Traditional Media After the 2019 Chilean Uprising

open access: yesSocial Media + Society, 2022
While much research exists on the role of digital media use in protest movements, few studies compare the long-term impact of protests on online use of alternative and mainstream digital media.
J. Luna, Sergio Y. Toro, S. Valenzuela
semanticscholar   +1 more source

Social Media vs Traditional Media on Consumer Buying Behavior: The Mediating Role of Consumer Brand Perception

open access: yesMarket Forces, 2021
Consumer brand perception is important for a brand and sustainable growth. Both social media and traditional media affect consumers’ buying behavior and brand perception. Unlike past studies, we have examined the effect of traditional and social media on
Sarwat Liaquat , Ammar Siddiqui
doaj   +1 more source

Sources, Channels and Strategies of Disinformation in the 2020 US Election: Social Networks, Traditional Media and Political Candidates

open access: yesJournalism and Media, 2021
The dissemination of fake news during the conduct of an electoral campaign can significantly distort the process by which voters form their opinion on candidates and decide their vote.
Samia Benaissa Pedriza
semanticscholar   +1 more source

I See, Therefore I am: Exposure to Alcohol References on Social Media, but Not on Traditional Media, Is Related to Alcohol Consumption via Drinking and Non-Drinking Identity

open access: yesHealth Communication, 2021
In recent years, the role of media in individuals’ alcohol consumption has been touched upon by several researchers. Nevertheless, the underlying processes explaining the relationship between media use and alcohol consumption, as well as the differences ...
F. Geusens, K. Beullens
semanticscholar   +1 more source

إشكالية العلاقة بين الإعلام الرقمي والإعلام التقليدي [PDF]

open access: yesالمجلة المصرية لبحوث الرأى العام, 2023
إن ما ساعد الإعلام الرقمي على الانتشار ارتباطه بالتقنية المتطورة بسرعة فائقة، والتي أصبحت تطورات مذهلة، وبطبيعة الحال ستشهد البشرية تطورات أخرى في المستقبل القريب، قد تطغى على الإعلام الرقمي الحديث من خلال بوادر بدأت بالظهور تتجسد بالإعلام الافتراضي ...
مبارك بن واصل الحازمي
doaj   +1 more source

إشکالية العلاقة بين الإعلام الرقمي والإعلام التقليدي [PDF]

open access: yesالمجلة المصرية لبحوث الإعلام, 2021
إن ما ساعد الإعلام الرقمي على الانتشار ارتباطه بالتقنية المتطورة بسرعة فائقة، والتي أصبحت تطورات مذهلة، وبطبيعة الحال ستشهد البشرية تطورات أخرى في المستقبل القريب، قد تطغى على الإعلام الرقمي الحديث من خلال بوادر بدأت بالظهور تتجسد بالإعلام الافتراضي ...
مبارک بن واصل الحازمي
doaj   +1 more source

Infodemia – an Analysis of Fake News in Polish News Portals and Traditional Media During the Coronavirus Pandemic

open access: yesCommunications Society, 2021
The article addresses the issue of the presence of false information on coronavirus in the Polish news media between January and September 2020. The research aimed to check the extent to which traditional media participate in disinformation processes ...
Malwina Popiołek   +2 more
semanticscholar   +1 more source

Credibility of Digital Political News in Spain: Comparison between Traditional Media and Social Media

open access: yes, 2021
In the context of the dissemination of fake news and the traditional media outlets’ loss of centrality, the credibility of digital news emerges as a key factor for today’s democracies. The main goal of this paper was to identify the levels of credibility
R. Besalú, C. Pont-Sorribes
semanticscholar   +1 more source

Recommending news in traditional media companies

open access: yesAI Magazine, 2021
AbstractThe adoption of recommender systems in online news personalization has made it possible to tailor the news stream to the individual interests of each reader. Previous research on commercial recommender systems has emphasized their use in large‐scale media houses and technology companies, and real‐world experiments indicate substantial ...
Gulla, Jon   +4 more
openaire   +3 more sources

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