Results 171 to 180 of about 8,362 (314)

Poly(amino acid) Synthesis from 2,5‐Diketopiperazines for Acid‐Actuated Drug Release

open access: yesMacromolecular Materials and Engineering, EarlyView.
The ring‐opening polymerization (ROP) of 2,5‐diketopiperazines (2,5‐DKPs) to yield poly(amino acids) is reported. This route to poly(amino acids) has circularity, and permits the straightforward production of nanoparticles for controlled release applications.
Patrick A. Wall   +3 more
wiley   +1 more source

Advancing Antecedents of Brand Personality: A Meta‐Analytical Review and Moderator Analysis

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Product differentiation is essential to attract consumers. Besides functional brand characteristics, symbolic traits like brand personality are a value‐adding differentiation tool for marketers. While extant research has examined the relationships between brand personality and its antecedents, an extended and contemporary review is lacking ...
Wenxin Wang   +2 more
wiley   +1 more source

Connotative Congruency Effect Between Instrumental Timbre and Visual Design Features on Consumer Decision‐Making

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Conducting online, controlled laboratory, and more realistic laboratory experiments, this study investigates how the connotative congruency between instrumental timbre and visual design affects consumer evaluation and choice behavior.
Tsutomu Sunaga   +3 more
wiley   +1 more source

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