Inclusive or Inauthentic? Consumer Scepticism Towards LGBTQ‐Themed Cause‐Related Marketing
ABSTRACT Cause‐related marketing (CRM) is widely used to signal corporate social responsibility and engage ethically motivated consumers, yet its effectiveness remains contested in identity‐sensitive domains such as LGBTQ inclusion. Drawing on Social Identity Theory and Attribution Theory, this research examines how LGBTQ cause identification ...
Wilson N. Ndasi
wiley +1 more source
New Findings in Visual Communications on Visibility or Legibility in Different Media
The visibility and legibility of graphic elements and typography in different colours are crucial for the rapid absorption and processing of information, the speed of which depends on typography and graphic design [...]
Klementina Možina, Maja Brozović
doaj +1 more source
Tick‐Tock, the Time Has Come: Leveraging TikTok to Understand, Prevent, and Treat Eating Disorders
ABSTRACT Objective TikTok—a highly engaging social media platform with a powerful algorithm that displays short videos—has become massively popular in recent years. As research highlights the concerning relationship between image‐based content on social media and disordered eating symptoms, TikTok may serve as an optimal platform to understand eating ...
Macarena Kruger +3 more
wiley +1 more source
Typography from 1892 Annual Catalogue
Cover page typography from the 1892 annual ...
core +1 more source
ABSTRACT Job embeddedness (i.e., organizational and community factors that explain why employees remain in their organization) is generally regarded as a positive construct. However, a growing body of research suggests that embeddedness may also have detrimental effects on well‐being, particularly when considering nonwork and cross‐domain outcomes.
Young‐Kook Moon +2 more
wiley +1 more source
What’s in a Font?: Ideological Perceptions of Typography
Although extensive political communication research considers the content of candidate messages, scholars have largely ignored how those words are rendered – specifically, the typefaces in which they are set.
Katherine Haenschen, D. Tamul
semanticscholar +1 more source
Setting the Record Straight: The Intellectual Legacy of H. Igor Ansoff (1918–2002)
ABSTRACT This study presents a comprehensive annotated bibliography of H. Igor Ansoff's intellectual contributions, addressing significant gaps in existing citation databases such as Scopus and Web of Science, which capture only 9 to 15 percent of his work.
Richard W. Puyt
wiley +1 more source
Exploring the links between Large Igneous Provinces and dramatic environmental impact
An emerging consensus suggests that Large Igneous Provinces (LIPs) and Silicic LIPs (SLIPs) are a significant driver of dramatic global environmental and biological changes, including mass extinctions.
Jessica H. Whiteside +3 more
wiley +1 more source
Typography from 1875 Annual Catalogue
Title page typography from the 1875 annual ...
Trinity University (Tehuacana, Tex.)
core +2 more sources
Visual Implied Motion in Marketing: A Dual‐Route Framework of Perceptual Persuasion
ABSTRACT Depicting movement in static marketing stimuli, referred to as ‘implied motion’, is widely used across packaging, logos, and advertising, and multimodal brand communications. Despite growing evidence of its persuasive impact, the underlying psychological mechanisms and boundary conditions remain theoretically fragmented. This systematic review
Tianyi Zhang, Charles Spence
wiley +1 more source

