Results 1 to 10 of about 78,811 (188)

Research on the impact of User-Generated Content (UGC) in shaping the purchase behavior of environmentally friendly products and the moderatings role of brand reputation. [PDF]

PLoS ONE
This paper aims to explore the effect of User-Generated Content (UGC) on the purchasing behavior of environmentally friendly products at Hospitality and Food Service Industry in Vietnam, particularly in Ho Chi Minh City.
Tu Ngoc Tran, Nguyen Phan Thu Hang
doaj   +2 more sources

AGROTOURISM DEVELOPMENT OF MAPPING BRAND POSITIONING AND COMPETITVE LANDSCAPE: UGC (USER GENERATED CONTENT) APPROACH

AGRISE, 2021
Starting from 2009-2018 there has been an increase in the number of hotel resorts in Indonesia, so that the level of competition is higher and building a brand positioning agrotourism-based resort hotels can not only by creating regular marketing ...
Annisa Firdauzi, Agustina Shinta Hartanti Wahyuningtyas, Riyanti Isaskar   +2 more
doaj   +1 more source

Application of User Generated Content by Television News’ during Pandemic

Jurnal Aspikom, 2022
The revolution of technology has always shaped the works of journalism, including the news content and its relationship with the public. Along with the digital era, people started to participate in and contribute to journalism.
Rahmatul Furqan, Sitti Murniati Muhtar, Nasakros Arya   +2 more
doaj   +1 more source

Differences in clinical features and morphology between differentiated and undifferentiated gastric cancer after Helicobacter pylori eradication.

PLoS ONE, 2023
Background/aimsAlthough undifferentiated gastric cancer (UGC) diagnosed after Helicobacter pylori eradication (HPE) carries a poor prognosis, characteristics of post-HPE UGC have not been evaluated in detail because of its low incidence.
Masaaki Kodama, Kazuhiro Mizukami, Yuka Hirashita, Tadayoshi Okimoto, Yasuhiro Wada, Masahide Fukuda, Sotaro Ozaka, Yoko Kudo, Kanako Ito, Ryo Ogawa, Kazuhisa Okamoto, Kensuke Fukuda, Kazunari Murakami   +12 more
doaj   +1 more source

“Customer Reviews or Vlogger Reviews?” The Impact of Cross-Platform UGC on the Sales of Experiential Products on E-Commerce Platforms

Journal of Theoretical and Applied Electronic Commerce Research, 2023
User-generated content (UGC) from e-commerce platforms and third-party platforms can impact customer-perceived risk and influence product sales in online stores.
Yiwu Jia, Haolin Feng, Xin Wang, Michelle Alvarado   +3 more
doaj   +1 more source

Vectorized Representation of Commodities by Fusing Multisource Heterogeneous User-Generated Content with Multiple Models

Applied Sciences, 2023
In the field of personalized recommendation, user-generated content (UGC) such as videos, images, and product comments are becoming increasingly important, since they implicitly represent the preferences of users.
Guangyi Man, Xiaoyan Sun, Weidong Wu
doaj   +1 more source

The Influence Of User-Generated Content To Consumer-Based Brand Equity Through Involvement In Indonesia's Top Brand Lipstic Consumer

Jurnal Manajemen Indonesia, 2021
Since 2000’s content marketing began to develop and become a buzzword lately. Nowadays, content marketing is a standard practice of business and one who do not use that will be left behind.
Sunu Puguh Hayu Triono, Ratih Huriyati, Mokh Adib Sultan   +2 more
doaj   +1 more source

THE ROLES OF TECHNOLOGY ACCEPTANCE, USER CREDIBILITY AND COVID-19 PERCEIVED HEALTH RISK IN TOURIST’S SOCIAL MEDIA USER-GENERATED-CONTENT USAGE INTENTION

Enlightening Tourism: A Pathmaking Journal, 2022
This study examines the direct effects of technology acceptance (perceived usefulness and ease of use), trustworthiness, expertise, and the moderating effect of COVID-19 perceived health risk on tourists’ social media User-Generated-Content (UGC) usage ...
Mohd Hafiz Hanafiah, Adilah Md Zain, Muhammad Aliff Asyraff, Ghifari Yuristiadhi Masyhari Makhasi   +3 more
doaj   +1 more source

The Relationship between Content Creation and Monetization by Consumers

Annals of Business Administrative Science, 2016
Amateur creations are one source of Japan’s competitiveness in the content industry. This study summarizes prior research on amateur manga (comic), called doujinshi, in terms of its history and current status, overseas trends, gender aspects, and ...
Takeyasu ICHIKOHJI, Sotaro KATSUMATA
doaj   +1 more source

A clash of cultures: The integration of user-generated content within professional journalistic frameworks at British newspaper websites [PDF]

, 2008
This study examines how national UK newspaper websites are integrating user-generated content (UGC). A survey quantifying the adoption of UGC by mainstream news organisations showed a dramatic increase in the opportunities for contributions from readers.
Hermida, A., Thurman, N.
core   +1 more source