Results 51 to 60 of about 5,022 (165)
This paper addresses the gap in understanding how traditional technology acceptance models like UTAUT apply to emerging AI technologies. Based on a review of 30 studies using UTAUT, we propose an original AI-UTAUT model that incorporates new determinants such as transparency, explainability, and value alignment specific to AI.
openaire +1 more source
การเข้าร่วมกิจกรรมของศิษย์เก่าในยุคดิจิทัลมีความสัมพันธ์กับการใช้เทคโนโลยีสารสนเทศอย่างใกล้ชิด งานวิจัยนี้มีวัตถุประสงค์เพื่อศึกษาความคิดเห็นของศิษย์เก่าโรงเรียนวรนารีเฉลิมเกี่ยวกับการรับรู้กิจกรรมผ่านเทคโนโลยีสารสนเทศ รวมถึงวิเคราะห์ปัจจัยที่มีอิทธิพลต่อพฤติกรรมการเข้าร่วมกิจกรรมตามกรอบแนวคิด Unified Theory of Acceptance and Use of Technology (UTAUT ...
พัชณี ลัดดาวงศ์ (Patchanee Laddawong) +2 more
openaire +1 more source
The Indonesian government is striving to encourage Muslim entrepreneurs to obtain halal certification for all products produced, imported, and sold within Indonesia.
Ahmad Ajib Ridlwan +5 more
doaj +1 more source
Factors influencing Sudanese microfinance intention to adopt mobile banking
Access to financial service has become a key phenomenon for economic development and poverty alleviation .Microfinance is one way of fighting poverty in Sudan, where most citizens are in need of it. However, despite the initial results showing a positive
Anwar Ammar, Elsadig Musa Ahmed
doaj +1 more source
THE ROLE OF EFFECTIVE FACTORS IN UTAUT MODEL ON BEHAVIORAL INTENTION
Digital transactions are growing globally. India has embarked on this journey but still lags behind, in comparison to other countries. The paper attempts to find factors which affect behavioral intention among small merchants for adopting technology. Small merchants in unorganized sector are an important part of Indian business framework.
openaire +2 more sources
PENGUJIAN MODEL UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY DALAM PEMANFAATAN SISTEM INFORMASI KEUANGAN DAERAH [PDF]
: Examination of the Unified Theory of Acceptance and Use of Technology Model in the Regional Financial Information System Implementation.
Asrudin Hormati
doaj
Post Purchase Behaviour Impact with UTAUT
The rapid growth of the restaurant industry in Indonesia has driven the adoption of Self-Order Kiosks (SOK) to enhance service efficiency and customer experience. This study explores the impact of SOK usage on post purchase behavior in fastfood restaurants using the Unified Theory of Acceptance and Use of Technology (UTAUT) model.
null Suryanto +4 more
openaire +2 more sources
ADOPSI SOCIAL COMMERCE: PEMODELAN UTAUT
Micro, small and medium enterprises (SME’s) are one of the sectors predicted to be the backbone of the economy in developing countries including Indonesia. In recent studies, it was assumed that SMEs are a sign of the emergence of self- sufficiency. In the economic downturn, SMEs are predicted to be able to support several community needs such as food ...
openaire +2 more sources
Extending UTAUT to Explain Social Media Adoption by Microbusinesses
This paper extends the use of the Unified Theory of Acceptance and Use of Technology (UTAUT) to explain social media adoption by microbusinesses. A canonical action research method is used to study social media adoption in microbusiness, and a post positivist approach is used to report the results based on a predetermined premise.
Debashish Mandal, Robert J McQueen
openaire +3 more sources

