Results 31 to 40 of about 31,284 (208)
DEVELOPMENT OF MOBILE MARKETING IT PROJECTS: OPPORTUNITIES FOR MOLDOVA AND UKRAINE
This article describes the main problematic issues and modern approaches to managing and developing mobile marketing IT projects. In this study, the authors set the goal of the study – to analyze the features of IT project management in mobile marketing,
Maryna CHAIKOVSKA, Alla LEVITSKAIA
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Personal Values of American and European Marketing Educators: A Comparative Analysis
The aim of this study is to establish a method for grouping American (USA) and European marketing educators according to their personal values, and to determine the value dimensions in which differences are manifested.
Murat Hakan Altintas +2 more
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Providing a New Decision Model in Internet Advertising Planning Using Non-dominated Sorting Genetic Algorithm II [PDF]
Today, marketing models and issues are increasingly becoming complex, leading to the use of complicated solutions. The application of novel methods in marketing and advertising planning is of interest to researchers of these fields.
Mahdi Ebrahimi +2 more
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INBOUND MARKETING JAKO NOVÝ SMĚR INTERNETOVÉHO MARKETINGU [PDF]
The paper is focused on a new approach of internet marketing called inbound marketing. Its importance has increased with the enormous changes in the field of search engine optimisation.
Ondřej Novotný, Václav Stříteský
doaj
A Web-based geo-marketing decision support system for land selection: a case study of Tehran, Iran
Finding an appropriate vacant lot to buy is one of the most important land marketing problems in Tehran, Iran. Typically, the land selection and purchase processes in Tehran city are based on face-to-face meetings.
Morteza Omidipoor +2 more
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Sustainable business performance has gained significant attention in today’s business landscape. Increasing global apprehension regarding environmental issues is compelling organizations to align with sustainable development principles (Khan, Ahmad, et ...
Fawad Ahmed Khan +2 more
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Integrating EU Market Place with Market Player Platforms Using Lightweight Web-Based APIs [PDF]
This paper presents the integration architecture implemented in the FLEXICIENCY project. The integration architecture defines how Market Players can integrate their platforms with a central EU Market Place in order to provide interfaces enabling the automated exchange of data. RESTful APIs with standardized interfaces are acting as a facilitator of the
Gazvoda, Anton Zvonko +1 more
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Pengamanan Restful API menggunakan JWT untuk Aplikasi Sales Order
The company has an important role in attracting the attention of customers by promoting its products and services so that it can be widely known by the community through the sales division (sales person).
Edy Edy +3 more
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Digital marketing strategies in the promotion of the city brand
Rev.esc.adm.neg This study aims at designing digital marketing strategies to promote the city brand including a marketing manual or guide and the elaboration of a digital system of mobile and web application.
David Albeiro Andrade Yejas
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A Web-Based Information Market to Support Policy Decision Making [PDF]
Reliable and timely information about current economic and environmental conditions is crucial for policy makers to take decisions and for steering agents’ expectations formation about the state of the economy. While the usefulness of monitoring expectations, opinions and sentiments of economic agents is undoubted, one can argue that existing indices ...
Nikolakakou, Niki +2 more
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