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The Rise of Marketing and Market Research
2012The Origins of Marketing and Market Research: Information, Institutions, and Markets H.Berghoff , P.Scranton & U.Spiekermann Selling Indian Indigo in Traditional and Modern European Markets, 1780-1910 A.Engel 'Cotton Guessers': Crop Forecasters and the Rationalizing of Uncertainty in American Cotton Markets, 1890-1905 J.L.Pietruska Mail-Order Doctors ...
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The Field behind the Screen: Using Netnography for Marketing Research in Online Communities
, 2002R. Kozinets
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Journal of Healthcare Management, 2003
Howard J, Gershon, William C, Jackson
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Howard J, Gershon, William C, Jackson
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Research for Marketing Decisions
Journal of Marketing, 1967Russell W. Belk +2 more
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Marketing Research: Methodological Foundations
, 1976Carl E. Ferguson +2 more
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