Results 1 to 10 of about 1,544,878 (265)

Marketer’s Prediction of Consumer Preferences at Idea Screening:

open access: yesMaketingu Janaru, 2023
Can marketers accurately predict consumer preferences for new products? Accurate prediction of these preferences are important in new product development, but prior research has shown that marketers’ predictions may not be accurate.
Masaki Ishida
doaj   +1 more source

Developing explicit customer preference models using fuzzy regression with nonlinear structure

open access: yesComplex & Intelligent Systems, 2023
In online sales platforms, product design attributes influence consumer preferences, and consumer preferences also have a significant impact on future product design optimization and iteration.
Huimin Jiang   +3 more
doaj   +1 more source

A Study on Consumer Preferences for Incorporating Sustainable Development Goal Indicators in the Design Attributes of Music Imagery Products

open access: yesEngineering Proceedings, 2023
We explored consumer preferences for incorporating sustainable development goal (SDG) indicators into music imagery product design. Qualitative and quantitative investigations were conducted to survey and analyze consumer preferences and values.
Lu Chen   +2 more
doaj   +1 more source

Effects of Brand on Consumer Preferences: A study in Turkmenistan [PDF]

open access: yesEurasian Journal of Business and Economics, 2015
Using a measurement model of brand name and consumer preferences, this study aims to investigate the effects of brand name on consumer preferences in Turkmenistan.
Abdurrahman ISIK, Mehmet Fatih YASAR
doaj   +1 more source

Development of self-sufficiency village for seed provision of superior variety in Majalengka Regency [PDF]

open access: yesE3S Web of Conferences, 2021
Farmer group-based seed production can support the provision of quality seed in areas according to consumer preferences. The purpose of the study was to determine the role of the Seed Self-sufficiency Village (SSV) in providing and accelerating the ...
Noviana Irma, Haryati Yati
doaj   +1 more source

Which Factors Drive Consumer Decisions during Milk Purchase? New Individuals’ Profiles Considering Fresh Pasteurized and UHT Treated Milk

open access: yesFoods, 2021
The cow’s milk market is going through a critical period characterised by a continuous contraction in consumption as a consequence of the lack of competitiveness on the market of the conventional product (commodity) versus numerous specialties.
Valentina Maria Merlino   +4 more
doaj   +1 more source

Drivers of Consumer Liking for Beef, Pork, and Lamb: A Review

open access: yesFoods, 2020
Tenderness, juiciness, and flavor have been associated with consumer acceptance of beef, lamb, and pork. Drivers of consumer liking are interrelated across these species, but there are differences in consumer preferences.
Rhonda Miller
doaj   +1 more source

Kemerovo Chocolate Market: Consumer Preferences [PDF]

open access: yesТехника и технология пищевых производств, 2019
Currently, chocolate and chocolate products remain quite popular among various consumer groups. According to experts, the average Russian consumes 4.7 kg of chocolate and chocolate products per year. The Russian chocolate market is 91% Russian-made.
Shemchuk M., Lobach E.
doaj   +1 more source

CHARACTERISTICS OF THE CONSUMER PREFERENCES RESEARCH PROCESS [PDF]

open access: yesChallenges of the Knowledge Society, 2013
Information is one of the most important resources that a company must possess. Some information is hidden deep in the black box - the mind of the consumer, as in the case of information about consumer preferences.
MIRELA-CRISTINA VOICU
doaj   +2 more sources

Aspects Related to Researching Consumer Preferences [PDF]

open access: yesTheoretical and Applied Economics, 2007
Catching the essence of consumer’ preferences, a dimension of consumers’ behavior throughmarketing research represents an important aspect in the activity of any organization and, in the sametime, an objective very difficult to reach. This paper is meant
Mirela-Cristina Voicu
doaj   +1 more source

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