Results 1 to 10 of about 43,873 (260)
How Do Reference Points Influence the Representation of the N200 for Consumer Preference? [PDF]
Recent studies have suggested that event-related brain potential (ERP) can represent consumer preference, and there is consensus that the N200 is the best indicator of consumer preference.
Guangrong Wang +6 more
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From pungency perception to consumer preference: The driving role of alkylamide compounds in Zanthoxylum bungeanum [PDF]
Zanthoxylum bungeanum (also known as huajiao) from different origins and varieties exhibits differences in alkylamide content and composition, leading to significant variations in pungency perception and consumer experience.
Wen Qiao +9 more
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The influence of nostalgia on consumer preference
The main objectives of this study were to investigate the influence of nostalgia on consumer preference and to measure levels of nostalgia amongst multicultural groups.
G. G. Rousseau, D. J. L. Venter
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Consumer preference to utilise a mobile health app: A stated preference experiment. [PDF]
BACKGROUND:One prominent barrier faced by healthcare consumers when accessing health services is a common requirement to complete repetitive, inefficient paper-based documentation at multiple registration sites. Digital innovation has a potential role to
David Lim +2 more
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Assessing Consumer Preference for Overpackaging Solutions in E-Commerce [PDF]
Weiwei Cai, Guojie Xie, Zuqing Huang
exaly +2 more sources
Consumer Preference for Nutritionally Fortified Eggs and Impact of Health Benefit Information [PDF]
Yixing Tian, Hong Zhu
exaly +2 more sources
Intensity Measures of Consumer Preference [PDF]
To design successful new products and services, managers need to measure consumer preferences relative to product attributes. Many existing methods use ordinal measures. Intensity measures have the potential to provide more information per question, thus allowing more accurate models or fewer consumer questions (lower survey cost, less consumer ...
John R. Hauser, Steven Shugan
openaire +3 more sources
CONSUMER PREFERENCE TOWARDS ONLINE RETAILING [PDF]
Online retailing is the process whereby consumers directly buy goods or services from a seller in real-time, without an intermediary service, over the Internet. On-line shopping preferences differ with respect to different age groups.
N. Anitha
doaj +1 more source
In order to analyze e-commerce customer behavior and preference, a migration identification method of consumer behavior tendency is proposed. Data mining technology is adopted to mine social data in individual online we-media platforms and to mine ...
Wenbo Niu
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In this chapter preferences and choice are analysed in a context central to standard economic theory: an individual contemplating and choosing quantities of various goods. Such an individuals referred to as a consumer. In this chapter preferences, without considering choice, are discussed.
Martin Osborne, Ariel Rubinstein
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