Results 1 to 10 of about 70 (68)
Intensity Measures of Consumer Preference [PDF]
Operations Research, 1980 To design successful new products and services, managers need to measure consumer preferences relative to product attributes. Many existing methods use ordinal measures. Intensity measures have the potential to provide more information per question, thus allowing more accurate models or fewer consumer questions (lower survey cost, less consumer ...
John R. Hauser, Steven Shugan
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, 2020 In this chapter preferences and choice are analysed in a context central to standard economic theory: an individual contemplating and choosing quantities of various goods. Such an individuals referred to as a consumer. In this chapter preferences, without considering choice, are discussed.
Martin Osborne, Ariel Rubinstein
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Subsistence and Substitutability in Consumer Preferences [PDF]
SSRN Electronic Journal, 2013 We propose a formal description of individual preferences that captures a subsistence requirement in consumption in an otherwise standard constant-elasticity-of-substitution (CES) utility specification. We study how substitutability between the subsistence good and another good depends on the subsistence requirement and the level of consumption of the ...
Baumgärtner, Stefan +2 more
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Time preferences and consumer behavior [PDF]
Journal of Risk and Uncertainty, 2017 We investigate the predictive power of survey-elicited time preferences. The discount factor elicited from choice experiments using real payments predicts various health, energy, and financial outcomes, including overall self-reported health, smoking, installing energy-efficient lighting, and credit card balance.
Heutel, Garth +4 more
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The Formation of Consumer Brand Preferences [PDF]
Annual Review of Economics, 2017 Brands and brand capital have long been theorized to play an important role in the formation of the industrial market structure of consumer goods industries. We summarize several striking empirical regularities in the concentration, magnitude, and persistence of brand market shares in consumer goods categories.
Bronnenberg, B.J.J.A.M., Dube, J.P.
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Uniform taxation and consumer preferences
Journal of Public Economics, 1995 Abstract Diamond and Mirrlees ( American Economic Review , 1971, 61, 8–27 and 261–278) showed that the first-order conditions for the Ramsey tax problem do not necessarily characterize tax optima. Researchers have since become cautious in using the first-order conditions. This paper establishes the validity of a version of the first-order conditions,
Besley, TJ, Jewitt, ID
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On the imprecision of consumer's spatial preferences [PDF]
Papers of the Regional Science Association, 1979 Faced with a set of needs of different intensities and which he perceives more or less indistinctly, a consumer is not normally capable of selecting among the elements belonging to his set of possible consumptions, those he prefers or is indifferent to and those from which he is likely to derive utility.
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The Influence of Nostalgia on Consumer Preference
SA Journal of Industrial Psychology, 1999 The main objectives of this study were to investigate the influence of nostalgia on consumer preference and to measure levels of nostalgia amongst multicultural groups. The study was based on past research in the field and used a modified version of a questionnaire developed by Holbrook (1993).
G. G. Rousseau, D. J. L. Venter
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Preferences Relations and Consumer Theory
, 2017 8 pages, no figures, and no ...
Ferreira, M. A. M., Filipe, J. A.
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Consumer preferences for mass customization
, 2004 Increasingly, firms adopt mass customization, which allows consumers to customize products by self-selecting their most preferred composition of the product for a predefined set of modules. For example, PC vendors such as Dell allow customers to customize their PC by choosing the type of processor, memory size, monitor, etc.
Dellaert Benedict G.C. +1 more
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