Results 21 to 30 of about 513,477 (318)
Modern Means of Promoting Flower Sales in Constanța [PDF]
The development, considered spectacular, undergone by direct and digital marketing at the present time is due to the Internet and the digital technologies’ innovations (smartphones, tablets, and other digital devices, but also the variety of digital ...
Mariana Juganaru +1 more
doaj
Roots Marketing: the marketing research opportunity
Given the past and current migration of many populations, a significant and growing global marketing opportunity exists for products where the national identity or country of origin can be used as positive sub-branding.
Tinson, Julie +5 more
core +1 more source
ETHNOMARKETING - A NEW PARADIGM THAT REFLECTS MARKETING’S CONCERN FOR THE CULTURAL DIMENSION OF THE MARKET [PDF]
Culture has often been regarded as one of the main determinants of consumer behavior and of the symbolism acquired by certain products. It is well known that states are composed of many subcultures and that cultural diversity is an ever-present topic ...
MIRELA-CRISTINA VOICU +2 more
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Destination Marketing Organizations and destination marketing: A narrative analysis of the literature [PDF]
This article presents the first narrative analysis of the areas of research that have developed within the destination marketing field since its commencement in 1973.
Pike, Steven +7 more
core +1 more source
MARKETING RESEARCH IN THE FIELD OF PUBLIC ADMINISTRATION
The article defines the peculiarities of marketing research in the field of public administration. The purpose of the study is to justify the relevance and expediency of using marketing tools in the field of public administration to increase the ...
Viktor Sychenko, Olha Kudyrko
doaj +1 more source
Virtual Reality-Based Stimuli for Immersive Car Clinics: A Performance Evaluation Model
This study proposes a model to evaluate the performance of virtual reality-based stimuli for immersive car clinics. The model considered Attribute Importance, Stimuli Efficacy and Stimuli Cost factors and the method was divided into three stages: we ...
Alexandre Costa Henriques +5 more
doaj +1 more source
Electronic Cigarette Marketing: Current Research and Policy [PDF]
This report outlines results from three separate but connected pieces of research. First, a review of the current e-cigarette market drawing on available data from market analysis, the trade press and other published sources. Secondly, a systematic rapid
Ford, Allison +3 more
core
The process of internalization of the Shiga toxin A subunit via formation of a complex with the Shiga toxin B subunit, which specifically binds to the Gb3 receptor. The peptide is designed to act as a carrier of drugs into cancer cells. Here, we explored the potential of peptides derived from the catalytic A subunit of Shiga toxin (STxA) to be drug ...
Giulia Opassi +6 more
wiley +1 more source
Bioscience students were asked for their opinions on the value and teaching of skills. 204 responded that teamwork, time management and study skills are necessary to reach University, that scientific writing, research, laboratory and presentation skills are taught effectively during their studies, while other skills are gained inherently through study ...
Janella Borrell, Susan Crennell
wiley +1 more source
Marketing research cluster analysis [PDF]
One area of applications of cluster analysis in marketing is identification of groups of cities and towns with similar demographic profiles. This paper considers main aspects of cluster analysis by an example of clustering 12 cities with the use of ...
Marić Nebojša
doaj

