Personalization of Rule-based Web Services
Sensors, 2008 Nowadays Web users have clearly expressed their wishes to receive personalized services directly. Personalization is the way to tailor services directly to the immediate requirements of the user.
Sang Yong Han, Okkyung Choi
doaj +2 more sources
Web personalization: The state of the art and future avenues for research and practice
Telematics and Informatics, 2016 Ville Salonen, Heikki Karjaluoto
exaly +3 more sources
Exploration of Effective Methodologies for Web Personalization
Проблеми на постмодерността, 2023 In the dynamic landscape of online interactions, the exploration of effective methodologies for web personalization emerges as a critical step in the digital marketing strategy of a brand.
Elena K. Slavkova
doaj +1 more source
Using Dynamic Pruned N-Gram Model for Identifying the Gender of the User
Applied Sciences, 2022 Organizations analyze customers’ personal data to understand and model their behavior. Identifying customers’ gender is a significant factor in analyzing markets that help plan the promotional campaigns, determine target customers and provide relevant ...
Noaman M. Ali +3 more
doaj +1 more source
When large language models meet personalization: perspectives of challenges and opportunities [PDF]
World wide web (Bussum), 2023 The advent of large language models marks a revolutionary breakthrough in artificial intelligence. With the unprecedented scale of training and model parameters, the capability of large language models has been dramatically improved, leading to human ...
Jin Chen +12 more
semanticscholar +1 more source
A WEB PERSONALIZATION BASED ON THE SEQUENTIAL PATTERN MINING FOR IMPROVED WEB ACCESS [PDF]
ICTACT Journal on Soft Computing, 2019 The development of information technology, the web has created a big challenge for directing the client to the website pages according to their need. Web page personalization process user’s query and retrieve the search results that corresponds to their ...
A Vaishnavi, N Balakumar
doaj +1 more source
Domain-specific queries and Web search personalization: some investigations [PDF]
Electronic Proceedings in Theoretical Computer Science, 2015 Major search engines deploy personalized Web results to enhance users' experience, by showing them data supposed to be relevant to their interests. Even if this process may bring benefits to users while browsing, it also raises concerns on the selection ...
Van Tien Hoang +4 more
doaj +1 more source
A fuzzy method for improving the functionality of search engines based on user's web interactions [PDF]
Management Science Letters, 2015 Web mining has been widely used to discover knowledge from various sources in the web. One of the important tools in web mining is mining of web user’s behavior that is considered as a way to discover the potential knowledge of web user’s interaction ...
Farzaneh Kabirbeyk +2 more
doaj +1 more source
Efektifitas Penggunaan Association Rules Mining dalam Personalisasi Website
JISKA (Jurnal Informatika Sunan Kalijaga), 2021 As the usage of the internet grows, more and more information is obtained, thus presenting challenges, especially for users and website owners. Website users often have difficulty finding products or services that are relevant to their needs caused by ...
Edi Priyanto +3 more
doaj +1 more source
Data mining in web personalization using the blended deep learning model
, 2020 In general, multidimensional data (mobile application for example) contain a large number of unnecessary information. Web app users find it difficult to get the information needed quickly and effectively due to the sheer volume of data (big data produced
Q. Abed +2 more
semanticscholar +1 more source