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CONSUMER ETHNOCENTRISM: A COMPARATIVE FIELD RESEARCH IN WHITE GOODS AND BEVERAGE SECTORS

2013
Globalleşmenin hızla yayılması ve uluslararası pazarlamanın gelişmesiyle günümüzde dünyanın bir köşesinde üretilen bir ürün, dünyanın diğer köşesindeki bir ülkeye kolayca ulaştırılabilmekte ve ülkeler arasında ürünlerin giriş ve çıkışı kolay yollarla sağlanabilmektedir. Ancak bu durumlarda işletmelerin karşısına bazı engeller çıkabilmektedir.
YAPRAKLI, T. Şükrü, KESER, Ercan
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Importance of the White Goods Sector in the Turkish Economy

Ekonomik Yaklasim, 2011
In the white goods sector, as a result of the fact that products have been standardized to a large extent and have reached the “mature product” stage, and the high demand potential in the domestic markets of the emerging markets, manufacturing centers have been shifting towards the emerging countries. Because of that emerging countries firms which have
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Implementing sustainable remanufacturing practices in the white goods sector

2023
Remanufacturing is a life-cycle renewal process recognised as one of the most effective circular strategies that can be adopted to achieve sustainable production. However, its great potential has so far been hindered by the absence of operational, technological, and strategic perspectives to guide the effective implementation of remanufacturing ...
Pesce, Danilo   +2 more
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Electricity Consumption Forecasting and Digital Energy Management in the White Goods Manufacturing Sector

Electricity is the most widely used type of energy in the production sector. It has a direct impact on the cost of electrical energy and sustainability in production processes. In order to ensure electricity supply security, accurate forecasting methods must be applied.
Ayse Irem Kilitci, Irem Duzdar
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The Effect of Service Quality on Customer Satisfaction in Retail Stores: An Application in White Goods Sector

2023
Amaç: Bu araştırmanın amacı, Türkiye’de faaliyet gösteren bir beyaz eşya perakende mağazasının sunduğu hizmet kalitesinin mağazadan alış veriş yapan müşterilerin memnuniyeti üzerindeki etkilerinin değerlendirilmesidir. Tasarım/Yöntem: Araştırmada kolayda örneklem yöntemiyle belirlenen 321 katılımcı ile çevrimiçi anket yapılmıştır.
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"A" class energy efficiency from the point of view of economics; samples from white goods and automotive sectors

2014
Energy efficiency is one of the most contestable issue of the 2000's and it is becoming more important. In this study, it is investigated that the answer of the question of “for the customer, is it an economical decision to buy more efficient product among the house wares or automobiles which have different energy efficiency labels”.
ATEŞ, İsmet, MERCAN, Mehmet
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ESTIMATING MARKET SHARE OF WHITE GOODS SECTOR IN TURKEY WITH ANALYTIC NETWORK PROCESS

Bu çalışmada, analitik ağ süreci kullanılarak Türkiye’deki beyaz eşya sektöründe yer alan üç büyük firmanın pazar payları tahmin edilmeye çalışılmıştır. Bu firmalar beyaz eşya sektöründe son derece rekabetçi firmalardır. Yeni müşteriler çekmek ve piyasada kendi başlarına tutunmak için, makul fiyatlar belirleyerek, kaliteli ürünler üreterek ve servis ...
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What the white goods sector should understand in order to join the Internet of Things ecosystem in the connected home

Third International Conference on Advances in Information Processing and Communication Technology - IPCT 2015, 2015
CARLOS ALBERTO, LUIS FERNANDO
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