Results 291 to 300 of about 912,078 (328)
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Willingness to Pay

2018
My doctor told me I shouldn’t work out until I’m in better shape. I told him, “All right; don’t send me a bill until I pay you.”
Wiebke Klingemann   +2 more
  +4 more sources

Framing Influences Willingness to Pay but Not Willingness to Accept

Journal of Marketing Research, 2013
The authors show, with real and hypothetical payoffs, that consumers are willing to pay substantially less for a risky prospect when it is called a “lottery ticket,” “raffle,” “coin flip,” or “gamble” than when it is labeled a “gift certificate” or “voucher.” Willingness to accept, in contrast, is not affected by these frames.
Yang, Yang   +2 more
openaire   +1 more source

Willingness to Pay for Health

2014
The valuation of health in monetary terms can be estimated by observing real choices or by eliciting willingness to pay (WTP) through presentation of hypothetical choices to respondents (contingent valuation). Contingent valuation is commonly used in other areas of the public sector and its use is growing in health. In this article, the authors outline
Baker R   +3 more
openaire   +3 more sources

Willingness To Pay

PharmacoEconomics, 1998
Despite renewed enthusiasm for the use of willingness to pay (WTP) in healthcare applications, there are still a lot of objections, resentment and scepticism regarding the desirability and feasibility of this technique. Objections can be classified into different categories: e.g.
openaire   +2 more sources

Overestimating Others’ Willingness to Pay

Journal of Consumer Research, 2012
This article documents a widespread bias: a tendency to overestimate how much others will pay for goods. The effect may influence pricing and negotiations, which depend on accurate assessments of others’ valuations. It is also shown to underlie or interact with several widely researched behavioral phenomena, including egocentric empathy gaps, the ...
openaire   +1 more source

Willingness-to-pay

1993
Bernie J. O'Brien, Jose Luis Viramontes. --
O'Brien, Bernie J.   +2 more
openaire   +1 more source

Willingness to pay for a QALY

Health Economics, 2003
Abstract A willingness to pay (WTP) per quality‐adjusted‐life year (QALY) of DKK 88 was estimated on the basis of elicited preferences for health states. The WTP per QALY estimate presented here differs considerably from that implied in contingent valuation studies, suggesting that WTP for reducing risk of death ...
openaire   +5 more sources

Who Answers ‘Willingness to Pay’ Questions?

Journal of Health Services Research & Policy, 2000
Objectives: The objectives of this study were twofold. The first was to compare characteristics of responders and non-responders to a survey of women attending a bone mineral density screening service in Aberdeen concerned with the screening process which contained questions on attenders' willingness to pay (WTP) and willingness to wait (WTW) for ...
R, Thomas, C, Donaldson, D, Torgerson
openaire   +2 more sources

Willingness to Pay for Cancer Prevention

PharmacoEconomics, 2009
Cancer inflicts great pain, burden and cost upon American society, and preventing cancer is important but not costless. The aim of this review was to explore the upper limits that American society is paying and appears willing to pay to prevent cancer, by enforced environmental regulations and implemented clinical practice guidelines.
Timothy L. Hunt   +3 more
openaire   +3 more sources

Willingness to Pay

2022
Ismael Becerril-Castrillejo   +1 more
openaire   +1 more source

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