Results 121 to 130 of about 6,746 (146)
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Segmenting Hedonic Wine Tourists Using Push–Pull Winescape Attributes
Australasian Marketing Journal, 2021The present research addresses the push–pull winescape traits of the hedonic wine tourism segment and discusses their attitudinal and behavioral intentions.
V. Quintal +3 more
semanticscholar +1 more source
Neural signatures in wine tourism advertising: images of cellars versus vineyards
International Journal of Wine Business ResearchIncreasing competition within wine tourism calls for more effective market communication, with appealing advertising content to attract potential winery visitors.
Isabel M. Santos +4 more
semanticscholar +1 more source
Tourism and Hospitality
The purpose of this study is to reveal the characteristics of wine tourists by determining their demographic and psychographic profiles, the effects of their travel motivations and lifestyles on their attitudes towards wine tourism, and the relationships
Aydan Bekar, Nisan Benzergil
semanticscholar +1 more source
The purpose of this study is to reveal the characteristics of wine tourists by determining their demographic and psychographic profiles, the effects of their travel motivations and lifestyles on their attitudes towards wine tourism, and the relationships
Aydan Bekar, Nisan Benzergil
semanticscholar +1 more source
2015
This study aims to contribute to the conceptual development of consumer behaviour in wine tourism area by bringing new discussion and empirical evidences. For this, a literature review of the main concepts was conducted in order to develop and support a conceptual model.
openaire +1 more source
This study aims to contribute to the conceptual development of consumer behaviour in wine tourism area by bringing new discussion and empirical evidences. For this, a literature review of the main concepts was conducted in order to develop and support a conceptual model.
openaire +1 more source
Forecasting the development of wine tourism: a case study in Chile
, 2009M. Kunc
semanticscholar +1 more source
Sensation seeking and the prediction of attitudes and behaviours of wine tourists
Tourism Management, 2008Graeme Galloway
exaly
Wine tourism involvement: a segmentation of Chinese tourists
Journal of Travel and Tourism Marketing, 2018Qiushi Gu, Brian King, Songshan Huang
exaly

