Results 231 to 235 of about 6,982 (235)

Mobile Word-Of-Mouth - A Grounded Theory of Mobile Viral Marketing

Journal of Information Technology, 2009
Key Pousttchi, Dietmar G Wiedemann
exaly  

Understanding why consumers engage in electronic word-of-mouth communication: Perspectives from theory of planned behavior and justice theory

Electronic Commerce Research and Applications, 2015
exaly  

Mobilizing Conceptual Spaces: How Word Embedding Models Can Inform Measurement and Theory Within Organization Science

Organization Science
Pedro Aceves, James Evans
exaly  

Explaining linguistic facts in a realist theory of word formation

Studies in Language Companion Series, 2018
exaly  

4 Word meaning in LCCM Theory

2009
Vyvyan Evans, Evans Vyvyan
exaly