Results 111 to 120 of about 794,823 (353)

The Impact of Electronic Word of Mouth (E-WoM) on Brand Equity of Imported Shoes: Does a Good Online Brand Equity Result in High Customers' Involvements in Purchasing Decisions? [PDF]

open access: yes, 2018
. In the fourth industrial revolution, technology plays a greater role in influencing customers' preferences towards certain brands. Internet and social media platform has become a powerful marketing tool for sharing relatable experiences among customers
Ichlas, A. M. (Andy)   +1 more
core  

Information Transmission Strategies for Self‐Organized Robotic Aggregation

open access: yesAdvanced Robotics Research, EarlyView.
In this review, we discuss how information transmission influences the neighbor‐based self‐organized aggregation of swarm robots. We focus specifically on local interactions regarding information transfer and categorize previous studies based on the functions of the information exchanged.
Shu Leng   +5 more
wiley   +1 more source

A Literature Review of Word of Mouth and Electronic Word of Mouth: Implications for Consumer Behavior

open access: yesFrontiers in Psychology, 2017
The rise and spread of the Internet has led to the emergence of a new form of word of mouth (WOM): electronic word of mouth (eWOM), considered one of the most influential informal media among consumers, businesses, and the population at large. Drawing on
Nuria Huete-Alcocer
doaj   +1 more source

PENGARUH VIRTUAL BRAND COMMUNITIES TERHADAP KEPUASAN DAN DAMPAKNYA PADA WORD OF MOUTH ADVERTISING PADA KOMUNITAS SEPEDA MOTOR YAMAHA VIXION V-ASCA DI KOTA BANDA ACEH [PDF]

open access: yes, 2017
Penelitian ini bertujuan untuk mengetahui pengaruh virtual brand communities terhadap kepuasan dan dampaknya pada word of mouth advertising. Teknik pengambilan sampel yang digunakan yaitu stratified random sampling, dengan sampel sebanyak 100 anggota ...
Arief Arham
core  

Factors Driving Battery and Solar Purchase Decision of Residents: a Behavioural Choice Experiment Using a Hybrid Discrete Choice and Latent Variable Model

open access: yesAdvanced Sustainable Systems, EarlyView.
This article explores what drives households to adopt solar PV and battery systems in South East Queensland. Using hybrid discrete choice experiments, it reveals distinct adopter profiles and highlights cost, system size, and energy independence as key motivators.
Mohammad Alipour   +3 more
wiley   +1 more source

KUALITAS LAYANAN DAN POSITIVE WORD OF MOUTH

open access: yesJurnal Dinamika Manajemen, 2012
Penelitian ini dilakukan untuk menguji pengaruh kualitas layanan inti dan kualitas layanan tambahan terhadap positive word of mouth. Obyek penelitian adalah para siswa SMA St. Louis Semarang. Berdasarkan pada berbagai telaah pustaka yang telah dilakukan,
Yulius Jatmiko Nuryatno
doaj   +1 more source

Top‐Down Fabricated Wood‐Derived Pressure and Strain Sensors: A Review

open access: yesAdvanced Science, EarlyView.
This review focuses on wood‐derived pressure/strain sensors fabricated via top‐down strategies. It analyzes wood's structural composition, examines processing techniques, discusses sensor types and sensing mechanisms, and reviews existing research. The article concludes with future directions for enhancing performance and scalability.
Yi Ren   +8 more
wiley   +1 more source

PENGARUH PERCEIVED ENTERTAIMENT DAN NORMA SUBJEKTIF TERHADAP WORD OF MOUTH DENGAN KEPUASAN KONSUMEN SEBAGAI PEMEDIASI PADA KONSUMEN MOBILE SHOPPING KOTA BANDA ACEH [PDF]

open access: yes, 2018
ABSTRAKPenelitian ini bertujuan untuk mengetahui pengaruh perceived entertaiment dan norma subjektif terhadap word of mouth dengan kepuasan konsumen sebagai pemediasi pada konsumen mobile shopping kota Banda Aceh, Aceh.
Ryanda Fajar
core  

Edible and Recyclable Gelatin‐Based Electronics for High‐Precision Health and Environmental Monitoring

open access: yesAdvanced Science, EarlyView.
An edible and recyclable composite film composed of gelatin and activated charcoal is presented for multifunctional health and environmental monitoring. The edible films exhibit tuneable mechanical and electrical properties, along with multimodal sensing capabilities for strain, humidity, and temperature. The composite film is degradable and recyclable,
Ming Dong   +6 more
wiley   +1 more source

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