Results 121 to 130 of about 220,672 (300)
Agribusiness, EarlyView.ABSTRACT Nutritional information is very important in the food choices of consumers. However, when they are too scientific or technical, they have the potential to confuse consumers, resulting in information asymmetry and dissuading them from making beneficial choices.
Edeoba W. Edobor +3 more
wiley +1 more source
Persuasive language in advertisement [PDF]
, 2017 Discourse has two forms, spoken and written. Advertisement belongs to one of written discourse types. To create an effective advertisement, advertiser should maximize the use of advertisement components to persuade audiences. One of the components is the
Wanadi, Christanto Victor
core
Market‐Based Nutrition Regulation and Adult BMI Dynamics in Latin America
Agribusiness, EarlyView.ABSTRACT Market‐based nutrition policies, including interpretative labeling systems and taxes on sugar‐sweetened beverages (SSBs), have been widely adopted across Latin America to influence dietary choices and address rising obesity rates. While prior research documents change in food purchasing and product reformulation following these policies ...
Emiliano Lopez Barrera, Grace Melo
wiley +1 more source
Food Prices and Inflation Expectations in New Zealand
Agribusiness, EarlyView.ABSTRACT Food prices are conspicuous, and spending on food constitutes a considerable share of household expenditure. In this study, we use partially identified Bayesian structural vector autoregression models to analyze the effects of food price shocks on core inflation and 1‐ and 5‐year inflation expectations in New Zealand.
Puneet Vatsa +2 more
wiley +1 more source
Behaviorally Adaptive and Inclusive Advanced Driver‐Assistance Systems
Advanced Intelligent Systems, EarlyView.Advanced driver‐assistance systems (ADASs) are mapped as evolving human‐centered, adaptive technologies linking sensing, driver monitoring, AR/HUD interfaces, patents, regulation, and inclusive design. The review identifies gaps in real‐world evidence, diverse‐driver validation, gaze metrics, and governance, outlining a roadmap for safer, behaviorally ...
Jana Skirnewskaja +2 more
wiley +1 more source
The future of advertising market in Russia in the context of globalization
RUDN Journal of Economics, 2013 The article deals with the modern situation and main trends of Russian advertising in the context of globalization The author applied for the analysis of universal indicators of advertisement activity such as market volume, per capita advertisement ...
N V Trubnikova
doaj
Analysis of the advertising agency –Advertiser relationship in digital advertising
, 2021 With technological advancements, digital advertising became one of the most significant factors strengthening the advertising industry in last years. As a good partnership between advertising agency and advertiser is the key to success of advertising campaigns, this study aims to analyze advertising agency - advertiser relationship in digital ...
openaire +1 more source
American Journal of Agricultural Economics, EarlyView.Abstract This study develops and empirically estimates a structural framework to decompose the causal pathways of multilevel behavioral interventions targeting adolescent health behaviors. We apply this framework to the Kids SIPsmartER (KSS) program, a 6‐month, school‐based intervention evaluated through a clustered randomized controlled trial in rural
Naveen Abedin +5 more
wiley +1 more source
Improving access to new technologies: An experiment with Kenyan input sellers
American Journal of Agricultural Economics, EarlyView.Abstract Agrodealers play a critical role in rural economies, selling essential inputs for agricultural production, stocking new products, and providing farmers with technical advice. However, uncertainty can discourage them from stocking newer, less familiar products, limiting the availability of innovative technologies and leading to market failures ...
Sarah W. Kariuki +6 more
wiley +1 more source
Religious faith, addictive products, and their advertisement: a qualitative inquiry
, 2015 The present study sheds some light on the issue pertaining to the influence of religious faith on marketing communication strategy. More particularly, this study attempts to answer two research questions: (i) how Malaysian consumers perceive ...
Mahadi, Nomahaza +3 more
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