Results 61 to 70 of about 163,645 (290)

SENTENCE STRUCTURE AND PUNCTUATION IN ADVERTISEMENT SLOGANS

open access: yesMokslo Taikomieji Tyrimai Lietuvos Kolegijose, 2021
New businesses and products get into the market every day, and advertising is essential in the process of attracting customers. Advertisers analyse clients' behaviour and are trying to make their message as persuasive as possible.
Aidas Borodinas, Jolanta Bareikienė
doaj  

Rapid Steam‐Assisted Temperature Swing Adsorption for Direct Air Capture Using a Rotary Adsorber

open access: yesAdvanced Science, EarlyView.
This study presents a direct air capture (DAC) device based on a steam‐regeneration rotary adsorber for high‐purity CO2. Testing of the prototype demonstrates its capability for continuous and stable carbon capture with the potential to achieve ton‐scale.
Junye Wu   +6 more
wiley   +1 more source

COMPARATIVE ANALYSIS OF CELEBRITY AND NON-CELEBRITY ADVERTISEMENT [PDF]

open access: yesParadigms, 2013
This study is undertaken to make a comparative analysis of celebrity advertisement and non-celebrity advertisement with respect to attitude toward advertisement, attitude toward brand, purchase intentions, and advertising attributes.
Ammar Asad   +2 more
doaj  

Bacterial Outer Membrane Vesicles in Potentiating Cancer Vaccines: Progress and Prospects

open access: yesAdvanced Science, EarlyView.
Bacterial outer membrane vesicles (OMVs) have emerged as versatile platforms for cancer vaccine development owing to their intrinsic immunostimulatory properties and high engineering flexibility. This review summarizes OMV biology, immune mechanisms, and engineering strategies that enhance vaccine efficacy, discusses key translational challenges, and ...
Jiabeini Zhang   +9 more
wiley   +1 more source

Interfacial Engineering in Rare‐Earth Oxide/ZnO Heterojunctions for High‐Performance Trimethylamine Sensing and Fish Freshness Monitoring

open access: yesAdvanced Science, EarlyView.
This study realizes superior gas sensing performance via Yb2O3/ZnO heterojunction design, achieving highly sensitive/selective trimethylamine detection at room temperature while elucidating the intrinsic sensing mechanism. This innovation is applied to reliable real‐time fish freshness monitoring, paving a feasible way for translating advanced material
Junxi Cheng   +5 more
wiley   +1 more source

Study on the Psychological Effects of Intangible Cultural Heritage Advertising with Different Degrees of Situational Involvement

open access: yesBehavioral Sciences
This review addresses the issues of low consumer engagement and market development difficulties in intangible cultural heritage (ICH) products. Dietary ICH products are selected as research materials to discover contemporary commercial survival paths for
Ruiying Kuang   +5 more
doaj   +1 more source

Distinct Biotypes of Visual Perception in Major Depressive Disorder

open access: yesAdvanced Science, EarlyView.
In a discover dataset (272 acute MDD patients), this work identifies a novel depression biotype characterized by impaired visual motion perception, using machine learning clustering. An independent dataset confirms the robustness of this biotype through cross‐validation and demonstrates its generalizability.
Zhuoran Cai   +13 more
wiley   +1 more source

Cultural Appropriation, Design, and Gender in Calendar Posters in China (1912-1949)

open access: yesCubic Journal, 2019
This three image-essay looks at how depictions of modern woman were central in advertising designs and imported products in the context of gender, identity, and design in early twentieth-century China. The adaptation of Euro- American concepts, linked to
Sandy Ng
doaj   +1 more source

Stabilizing Magnesium Anodes in Rechargeable Magnesium Batteries via Fluorinated Cyclic Ether Electrolyte Additive

open access: yesAdvanced Energy Materials, EarlyView.
A fluorinated cyclic ether, FDOL, is shown to stabilize Mg metal anodes by tuning Mg2+ solvation of the G2 electrolyte. The G2‐FDOL electrolyte suppresses passivation and thick, diffusion‐blocking Mg deposits, enabling more uniform Mg plating/stripping and sustained interfacial reactions.
Hafiz Ahmad Ishfaq   +9 more
wiley   +1 more source

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