Results 191 to 200 of about 2,493,688 (392)
Mapping Advertising Assets Project: a cross-sectional analysis of food-related outdoor advertising and the relationship with deprivation in Leeds, UK. [PDF]
Jenneson VL +4 more
europepmc +1 more source
SEXISM IN ADVERTISING AS AN ADVERTISING PROBLEM [PDF]
Bubelo, R., Medynska, S., Yaremenko, S.
core
ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi +2 more
wiley +1 more source
Prohibiting Advertising on Walls and Buildings under the Police Power
G. S.
openalex +2 more sources
ABSTRACT Sustainability labels can help support consumers select more socially and environmentally friendly options, thereby enhancing returns for conscientious producers and promoting the transition to a more sustainable food system. However, consumer confusion regarding labels' meaning undermines their effectiveness.
Monika Hartmann +4 more
wiley +1 more source
Paid Social Media Advertising on Vaping in Australia: A Descriptive Study Using Meta Ad Library. [PDF]
Li X +3 more
europepmc +1 more source
Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak +2 more
wiley +1 more source
The power of product: how food advertising affects children's perceptions of child and non-child targeted food advertising? [PDF]
Soares Guimaraes J +6 more
europepmc +1 more source

