Results 191 to 200 of about 959,715 (317)

Advertising in politics, politics in advertising

open access: yes, 2012
In this paper I will analyze six cases of mix between politics and advertising. In the first three examples three political subjects (Zapatero, ABC, Partido Comunista Italiano) employs advertising in their political discourse in order to achieve their social and discursive ends. In the last three examples, three commercial subjects (Quilmes, Axe, M&
openaire   +1 more source

Activism in the arts: Co‐researching cultural inequalities with young people during the COVID‐19 pandemic

open access: yesBritish Educational Research Journal, EarlyView.
Abstract This paper explores the growing influence of young people's activism in UK museums and its educational implications. It draws on a five‐year collaborative programme (2019–2023) with young people of colour (16–28) in a university museum setting, focusing on a Young Collective established to address cultural inequalities.
Sadia Habib
wiley   +1 more source

Understanding international students' agency in developing employability: Case study of a post‐1992 university in the United Kingdom

open access: yesBritish Educational Research Journal, EarlyView.
Abstract Employability remains a critical issue for international students in the United Kingdom. This study adopts the Employability Agency Framework proposed by Pham et al. to explore how a group of international students actively exercised their agency to enhance their employability during their Master's studies in the United Kingdom.
Hoang Nguyen, Ming Cheng
wiley   +1 more source

The Effectiveness of Advertising Matching Purchase Motivation

open access: yes
Several authors have proposed frameworks to help advertisers predict and plan advertising effectiveness. Rossiter and Percy's advertising grid (1997) recommends that the ad appeal should match the purchase motivation or attitude base.
Loef, J., Raaij, W.F. van, Antonides, G.
core  

Why do people choose to enter and exit the teaching profession? An interdisciplinary quantitative synthesis

open access: yesBritish Educational Research Journal, EarlyView.
Abstract Many nations experience recurring shortages of teachers in particular subjects, prompting concerns that pupils' education is suffering as a result. Researchers have responded by generating a sizable literature on the reasons for which people enter and exit the teaching profession.
Sam Sims   +2 more
wiley   +1 more source

Advertising and U.S. Nonalcoholic Beverage Demand

open access: yes
As a first effort at modeling nonalcoholic beverage demand in a systemwide framework that includes bottled water, this article examines the impact of advertising on the demand for nonalcoholic beverages in the United States.
Kaiser, Harry M., Zheng, Yuqing
core  

Attitudes to Restrictions on the Promotion and Parental Supply of Zero Alcohol Products. [PDF]

open access: yesDrug Alcohol Rev
Bathie L   +8 more
europepmc   +1 more source

Career motivations and perceptions of teaching of 16–19‐year‐olds in England and Wales

open access: yesBritish Educational Research Journal, EarlyView.
Abstract The current study provides an understanding of career‐related motivations of 16–19‐year‐olds in schools and A‐level colleges in England and Wales. The 672 participants (62% women) were asked to complete a modified version of the Motivations for Career Choice and the Persistence Research in Science and Engineering scales and provide comments on
Sophie Thompson‐Lee   +4 more
wiley   +1 more source

Home - About - Disclaimer - Privacy