Results 41 to 50 of about 2,476,841 (335)

Transformative Advertising Research: Reimagining the Future of Advertising

open access: yesJournal of Advertising, 2022
The 50th anniversary of the Journal of Advertising launch is an opportune moment to dialogue among the past, present, and future and offer a fruitful vision for the possibilities of advertising.
L. Gurrieri   +2 more
semanticscholar   +1 more source

Using Guerilla Advertising Strategy to Create Effective Animated Ads

open access: yesJournal of Architecture, Art & Humanistic Science, 2016
The research addresses the “Guerilla Advertising Strategy” for creating effective animated ads through some different points, which are: the historical background of the usage of the term “Guerilla”, defining the Guerilla Marketing, ­­ the basics of the ...
Mohamed Metwaly
doaj   +1 more source

Cutaneous Phosphorylated Alpha‐Synuclein in Lewy Body Dementia

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective To determine the test performance of cutaneous phosphorylated alpha‐synuclein (P‐SYN) in dementia with Lewy bodies (DLB), individuals with reduced Montreal Cognitive Assessment (MoCA) and healthy controls. Methods This is the first subgroup analysis of the Synuclein‐One study, a prospective, blinded study evaluating P‐SYN detection ...
Christopher H. Gibbons   +31 more
wiley   +1 more source

Utilizing historical symbols in designing tourist advertisements

open access: yesالاكاديمي
The historical landmarks and symbols in the land of Mesopotamia, which is rich in numerous monuments that still stand to this day, are considered important sources.
Ahmed Amer Haddad   +2 more
doaj   +1 more source

"Positive space (A new perspective for the application of the optical illusion art in advertising design)"

open access: yesJournal of Architecture, Art & Humanistic Science, 2020
The Optical Art, known as Op-Art, is one of the artistic movements that emerged in the late twentieth century. It is characterized by a purely visual relationship between the recipient and the artistic work. It aims to change the visual perception of the
Omnia Ezzeldeen Mohamed   +2 more
doaj   +1 more source

A Prospective Study of Individuals at Risk of Multiple Sclerosis Informs the Design of Primary Prevention Studies

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective In multiple sclerosis, the optimal time for deploying a therapeutic intervention is before the central nervous system is damaged; given the success of trials treating the earliest stage of MS, the radiologically isolated syndrome, developing primary prevention strategies is an important next challenge.
Amy W. Laitinen   +7 more
wiley   +1 more source

Designing a modern corporate identity by inspiration from the Islamic motifs

open access: yesJournal of Architecture, Art & Humanistic Science, 2017
The core conference: The civilization and build a creative man The Islamic civilization has a lot of ingredients and solutions associated with all aspects of life.  This because of it includes intellectual foundations, spiritual, psychological, physical,
Seham Hassan
doaj   +1 more source

Organization of display standards of digital out of home Advertising

open access: yesJournal of Architecture, Art & Humanistic Science, 2021
These categories included outdoor advertising, to add new ad styles and media, and it includes all that is provided by the media outlets and patterns outside the home can be called Out Of Home Advertising), and the visual treatment of the advertising ...
Nahla Gamil   +2 more
doaj   +1 more source

Search Advertising [PDF]

open access: yesSSRN Electronic Journal, 2011
Search engines enable advertisers to target consumers based on the query they have entered. In a framework in which consumers search sequentially after having entered a query, I show that such targeting reduces search costs, improves matches and intensifies price competition. However, a profit-maximizing monopolistic search engine imposes a distortion
openaire   +4 more sources

UA68/13/5 AdVenture, Vol. 1, No. 1 [PDF]

open access: yes, 1980
Newsletter created by members of the WKU Advertising Club regarding their members and ...
WKU Advertising Club
core   +3 more sources

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