Results 291 to 300 of about 430,676 (353)

Tobacco products: Law applies also to social media. [PDF]

Tob Prev Cessat
Heidt C, Schaller K.
europepmc   +1 more source

Moving hearts and minds: how the Big Tobacco, Tiny Targets campaign builds support for tobacco control policy. [PDF]

Tob Control
Brown JL, Parra N, Cohen JE, Carmona MG, Hurley M, Rosen D.   +5 more
europepmc   +1 more source

Advertising, anti-smoking campaign and cigarette consumption in Greece

, 2004
George S. Donatos
openalex   +1 more source

Representation and Advertising : An Analysis of the HSL “Faces of Public Transport” Campaign

, 2017
Austin Sears
openalex   +1 more source

Effectiveness and Costs of Participant Recruitment Strategies to a Web-Based Population Cohort: Observational Study.

J Med Internet Res
Milbourn H, Campbell A, Clark F, Darrah E, Flaig R, Kirby L, McCartney DL, Mitchell I, Robertson S, Richmond A, Tatham R, Xiao Z, McAteer K, Hayward C, Marioni RE, McIntosh AM, Porteous DJ, Whalley HC, Sudlow CLM.   +18 more
europepmc   +1 more source

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Online advertisement campaign optimisation

International Journal of Services Operations and Informatics, 2007
Like any marketing campaigns, online advertisement campaigns need to be monitored, analyzed and optimized. It is more so for online campaigns because online advertisements are usually sold in auction style. Prices can change very dynamically; the creatives, the landing pages and the targeting profiles can all be changed frequently to improve the ...
Weiguo Liu, Shi Zhong, Mayank Chaudhary, Shyam Kapur   +3 more
openaire   +1 more source

Evaluation of Antismoking Advertising Campaigns

JAMA, 1998
Active and passive smoking are the first and third leading preventable causes of death. Many states are running or initiating antitobacco media campaigns.To review research on the effectiveness of different antismoking messages and published evidence of the effectiveness of paid antismoking advertising.Focus group studies conducted by professional ...
L K, Goldman, S A, Glantz
openaire   +2 more sources

Political Campaign Advertising Dynamics

Political Research Quarterly, 2003
We investigate the effectiveness of political campaign advertisements. From findings in communications, political science, and psychology, we know that the relation between voters and campaign strategists is dynamic and evolves until voters’ views on a candidate crystallize. After that point, political campaign advertisements are ineffective.
Granato, Jim, Wong, M.C. Sunny
openaire   +1 more source