Results 241 to 250 of about 6,145 (264)

JOURNALISM EMBRACING ADVERTISING AS TRADITIONAL JOURNALISM DISCOURSE BECOMES MARGINAL

Journalism Practice, 2012
Halliki Harro-Loit
exaly  

Advertising and discourse analysis

2015
openaire   +1 more source

Advertising Discourse in Context of Mediastylistics

Prepodavatel XXI vek, 2021
openaire   +1 more source

The Discourse of Western Marketing Professionals in Central and Eastern Europe: Their Role in the Creation of a Context for Marketing and Advertising Messages

Discourse and Society, 1998
Helen Kelly-Holmes
exaly  

Nature Articulations in Norwegian Advertising Discourse: A Depoliticized Discourse of Climate Change

Environmental Communication, 2018
Trine Kvidal-Røvik
exaly  

MULTICULTURAL DISCOURSE OF MODERN ADVERTISING

2018
Purpose. Advertising contributes to the emergence of a new reality, characterized by increasing the integrity of the variety of different cultures, traditions, religions and values. Modern social relations and globalization processes actualize the question of identity of any culture. Modern advertising involves the context of another culture, appealing
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FUNCTIONAL IMPLEMENTATION OF ADVERTISING DISCOURSE

Мировая наука, 2022
openaire   +1 more source

Native Advertising Discourse During the COVID-19 Pandemic: The Case of WeChat Official Accounts

2021
exaly  

Get MediaSmart®: A Critical Discourse Analysis of Controversy Around Advertising to Children in the UK

Consumption Markets and Culture, 2007
exaly  

Selling the environment: Green marketing discourse in China׳s automobile advertising

Discourse, Context and Media, 2016
Sibo Chen
exaly