AJOB Neuroscience, 2020 AI research is growing rapidly raising various ethical issues related to safety, risks, and other effects widely discussed in the literature. We believe that in order to adequately address those issues and engage in a productive normative discussion it is necessary to examine key concepts and categories. One such category is anthropomorphism.
Arleen Salles +2 more
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Examining the influence of the domestic social robot anthropomorphism on users' perceived affinity via intelligent design process: robot social presence as a mediator [PDF]
Frontiers in PsychologyIntegrating social robots into daily life has elevated the demands for robot anthropomorphism to enhance Human-Robot Interaction (HRI). Through the intelligent design process, this study adapted the robot's social presence model to examine the mediating ...
Tao Chen +7 more
doaj +2 more sources
Show Me Competence or Make Me Feel Warm: The Impact of Green Brand Anthropomorphism on Consumers’ Purchasing Intentions [PDF]
Behavioral SciencesGreen consumption is a key path to dealing with environmental problems and promoting sustainable development. Green brand anthropomorphism can build an emotional bond between green brands and consumers by giving brands human characteristics, providing a ...
Sinan Li +3 more
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The impact of AI anchor anthropomorphism on users’ willingness to co-create value in tourism live-streaming contexts: the mediating role of social presence and the moderating role of perceived control [PDF]
Frontiers in PsychologyWith the advancement of large language models and multimodal interaction technologies, AI anchors capable of substituting human hosts have been increasingly applied in the live streaming e-commerce field, demonstrating anthropomorphic characteristics ...
Qiongwei Ye +3 more
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The Overlooked Aesthetic Function: The Impact of Food Anthropomorphism on Taste Perception [PDF]
FoodsAnthropomorphism is a commonly used strategy in food marketing; however, its effect on perceived taste remains controversial. Moreover, a frequently overlooked issue is that anthropomorphic designs often alter the aesthetic appeal of food.
Siyue Zhang +11 more
doaj +2 more sources
Who is more trustworthy? The influence mechanism of AI vs. human doctor triage on user trust: testing the mediating effect of psychological distance, and a multiple moderating effects analysis [PDF]
Frontiers in PsychologyPurpose/significanceTo optimize smart healthcare services and advance the sustainable deployment of AI in medical triage, this study investigates differences in user trust between AI and human medical triage doctors and the underlying psychological ...
Jinghao Chen +3 more
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Frontiers in Psychology, 2022 Intelligent personal assistants (IPAs) own anthropomorphic features which enable users’ perception of anthropomorphism. Adopting the perspective of mind-based anthropomorphism, the purpose of this paper is to investigate how mind-based anthropomorphism ...
Cuicui Cao, Yingying Hu, Haoxuan Xu
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Current Research in Ecological and Social Psychology, 2022 Anthropomorphism of nature is known to be related to pro-environmental outcomes; however, little is known about these variables in the context of the coronavirus pandemic.
Kim Borovik, Pamela Pensini
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Revisiting the Effect of Anthropomorphizing a Social Cause Campaign. [PDF]
PLoS ONE, 2015 Recent research suggests that anthropomorphism can be harnessed as a tool to boost intentions to comply with social cause campaigns. Drawing on the human tendency to extend moral concern to entities portrayed as humanlike, it has been argued that adding ...
Lisa A Williams +2 more
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Frontiers in Psychology, 2022 Thriving attention has been paid to the process and concept of anthropomorphism in marketing literature, as the concept is considered to be a precursor of positive marketing outcomes.
Sehar Sohail, Amber Sajjad, Sohail Zafar
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