Results 271 to 280 of about 176,512 (303)

What is XR? Towards a Framework for Augmented and Virtual Reality

Computers in Human Behavior, 2022
Philipp A Rauschnabel, Reto Felix, Christian Hinsch   +2 more
exaly  

AR 2.0: Social Augmented Reality - social computing meets Augmented Reality

2009 8th IEEE International Symposium on Mixed and Augmented Reality, 2009
Tobias Höllerer, Dieter Schmalstieg, Mark Billinghurst   +2 more
openaire   +1 more source

Augmented Reality (AR) in Brands Communication

Połączenie środowiska realnego z wirtualnym, stanowiące istotę rzeczywistości rozszerzonej, interesuje badaczy reprezentujących różne dyscypliny naukowe. Technologia ta ma wiele praktycznych zastosowań, a jednym z obszarów, w których bywa wykorzystywana, jest komunikacja marek.
Barczyk-Sitkowska, Agnieszka, Szews, Przemysław   +1 more
openaire   +1 more source

AUGMENTED REALITY (AR) AND VIRTUAL REALITY (VR) IN ENGINEERING

Augmented Reality (AR) and Virtual Reality (VR) are transforming engineering by providing immersive, interactive tools for design, prototyping, simulation, and training. VR creates fully virtual environments where engineers can visualize and test complex systems, while AR overlays digital content onto the real world, aiding in tasks like maintenance ...
Vishal Goyal, Manjot Kaur Dhaliwal, Dr. Anil Kumar   +2 more
openaire   +1 more source

Towards Indistinguishable Augmented Reality

ACM Computing Surveys, 2022
Yuta Itoh, Tobias Langlotz, Jonathan Sutton   +2 more
exaly  

Augmented Reality (AR) and Virtual Reality (VR) in Retail

Today, the Augmented Reality (AR) and Virtual Reality (VR) technologies have breached the consumer shopping experiences to new dimensions where retailers have now bridged the gap between physical and digital shop. Given all the possibilities, AR overlays digital information on the physical world to enhance real-time interactions with immediate and ...
Pavethra Ramesh, Chandramowleeswaran Gnanasekaran, J. Sudarvel, A. Martin Jayaraj, S. Jegadeeswari, M. Kalimuthu   +5 more
openaire   +1 more source

Emerging Thermal Technology Enabled Augmented Reality

Advanced Functional Materials, 2021
Kaushik Parida, Hyunwoo Bark, Pooi See Lee   +2 more
exaly  

Introduction to Augmented Reality (AR)

2020
openaire   +1 more source

VR and AR for Industrial Augmented Reality

Journal of Xidian University, 2021
openaire   +1 more source

Augmented reality is eating the real-world! The substitution of physical products by holograms

International Journal of Information Management, 2021
Philipp A Rauschnabel
exaly