Results 111 to 120 of about 38,023 (303)
Business Strategy and the Environment, EarlyView.ABSTRACT This scoping review provides an industry‐comparative synthesis of greenwashing and disclosure‐action decoupling in sustainability‐related reporting. Guided by PRISMA, it reviews 73 peer‐reviewed articles published between 2016 and 2025 and organizes them into three streams: variable‐based explanatory, report analysis, and disclosure‐action ...
Zhang Yiping +3 more
wiley +1 more source
TRUST IN B2B E-MARKETPLACES [PDF]
Annals of the University of Petrosani: Economics, 2011 The paper presents background of B2B exchanges and review of their forms and functionalities. The benefits and fails reasons are noticed. European enterprises interest in B2B trade is next aspect of consideration.
SEBASTIAN KOT +3 more
doaj
Business Strategy and the Environment, EarlyView.ABSTRACT As sustainability becomes increasingly central to business relationships, firms are under growing pressure to demonstrate credible environmental commitment. This study examines how perceived strategic green marketing orientation (PSGMO) relates to buyer–supplier relational outcomes among small‐ and medium‐sized enterprises (SMEs).
Riza Casidy, Karolos Papadas
wiley +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT Decarbonization is a contemporary and critical organizational agenda for meeting climate change goals, but little is known about how strategies deployed to meet decarbonization goals interact with employees' agentic capacities and coping strategies, particularly in the context of supply chain pressures and power dynamics.
Anushree Tandon +3 more
wiley +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT Circular battery strategies have become of major interest focusing on material availability while increasing economic and environmental benefits. In this context of circular economy, one main challenge for automotive original equipment manufacturers is that the most profitable handling strategy along the lifecycle is unknown.
Michael Lieder +2 more
wiley +1 more source
THE IMPORTANCE OF DIGITAL MARKETING AND TECHNOLOGIES IN B2B MARKETING
Trakya University Journal of Social SciencesMarketing through digital platforms is becoming an increasingly important component for the success of any company. On the other hand, digital marketing is constantly evolving. B2B marketing refers to the formation of a collaborative business partnership
Sevgi Aydın
doaj +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT Artificial intelligence (AI) has the potential to aid firms' transition toward a circular economy (CE). However, empirical research on how small and medium‐sized enterprises use AI to support this transition is limited. Using the Gioia methodology, we analyze 25 in‐depth, semi‐structured interviews with top managers of companies within a local
Abdollah Mohammadparast Tabas +3 more
wiley +1 more source
From Data to Action: The Role of Reports and Certifications in Driving Corporate Sustainability
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Corporate sustainability has become a central issue for businesses, driven by environmental, social and governance pressures and stakeholder expectations. The present study aimed to assess how reports and certifications influence motivations, operational practices and perceptions of obstacles, verifying whether these tools promote sustainable ...
Stefano Cianciotta +4 more
wiley +1 more source
Just give me the facts? literalism versus symbolism in B2B advertising [PDF]
, 2011 For decades the prevailing idea in B2B marketing has been that buyers are motivated by product/service specifications. Sellers are put on approved supplier lists, invited to respond to RFPs, and are selected on the basis of superior products, at the ...
van Dessel, Maria, Patti, Charles
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