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Bandwagon Effects in High Technology Industries
2001Economists use the term "bandwagon effect" to describe the benefit a consumer enjoys as a result of others' using the same product or service. The history of videocassettes offers a striking example of the power of bandwagon effects. Originally there were two technical standards for videocassettes in the United States: Beta and VHS.
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A BANDWAGON EFFECT IN PERSONALIZED LICENSE PLATES?
Economic Inquiry, 1991The bandwagon effect is a consumption externality that exists when an individual's demand for a good is increased by his observation of other consumers using that good. This paper models a product demand curve with a bandwagon effect and, using data on sales of personalized license plates, estimates such a demand curve. Certain more conventional models
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Online Bandwagon Effects: Quantitative Versus Qualitative Cues in Online Comments Sections
New Media and Society, 2022Seungae Lee, Yoon Hi Sung, Lucy Atkinson
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Bandwagon Effect Revisited: A Systematic Review to Develop Future Research Agenda
Journal of Business Research, 2022Justin Paul, Sanjay Dhir, Sunali Bindra
exaly
Social Influence and Bandwagon Effects in Tourism Travel
Annals of Tourism Research, 2022David Boto-García +1 more
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Bandwagon effects in high-technology industries
Choice Reviews Online, 2002Anita M. McGahan, Jeffrey H. Rohlfs
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Do Bandwagon Cues Affect Credibility Perceptions? A Meta-Analysis of the Experimental Evidence
Communication Research, 2023Sai Wang, Guanxiong Huang, Tsz Hang Chu
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